Showing posts with label business. Show all posts
Showing posts with label business. Show all posts

Middle-Class Lifeboat: Careers and Life Choices for Navigating a Changing Economy Review

Middle-Class Lifeboat: Careers and Life Choices for Navigating a Changing Economy
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I bought this because I'm extremely worried about my career in this economy. (I'm a Hair Salon Owner and a Stylist) I've been doing this for a long time and I love it. But we have been hit by this economy so hard that I thought I would get this book to prepare for hard times. Get a 2nd job. Most of the Careers listed aren't safe or feasable. I have a Massage Therapist working for me and also network with 5 others and they are taking 2nd and 3rd jobs to even bring home any money. This is a luxury for people right now. Mobile services! Again, most people can't afford a Personal Shopper; an Errand Service. Cleaning Services are being cut back when it is something you can do yourself. A few years ago, these were good, (just good) suggestions. Times have changed and people are looking for real ways to survive. I think they needed to update the information and really think about people that are living pay check to pay check. Most of these people are who we'd be marketing to. If they are living pay check to pay check then a massage, a haircut, personal shoppers, errand services, personal chefs, cleaning services, interior decorating, etc. will not be their sweet spot. They are going to buy the necessities and that is about it. I would do your own research, because this info is too old to deal with these economic conditions.

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A comprehensive guide to safeguard your livelihood, income, and standard of living through the ups and downs of any economy.

Most Americans, no matter what their economic circumstances, identify themselves as middle class. A recent Gallup poll showed that 63% consider themselves upper-middle or middle class. And they are feeling burned out and squeezed, under pressure to bring home more and more money just to maintain their standard of living. Middle Class Lifeboat is an answer to that pressure, a comprehensive guide to living a more stress-free lifestyle.

Part I: Safeguarding Your Livelihood: profiles the 53 best jobs to have to be self- sufficient whether the economy is up or down.
Part II: Safeguarding Your Income: 6 ways to extend your earnings, that don't always involve money.
Part III : Safeguarding Your Standard of Living: 10 off-the-grid lifestyle choices to increase your quality of life


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Me Paradox: Gain the Social Business Edge Review

Me Paradox: Gain the Social Business Edge
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Me Paradox is the right blend of advice and theory. It is an inspirational book for those seeking to get ahead in business. At times, the book is light and quick, with practical advice for excelling. It includes charts and practice examples to help guide you towards achieving your goals. But Me Paradox is also a philosophical work that contemplates the future of the business world as influenced by social media and the way it has been perceived and embraced. While the book is light and quick at times, it doesn't fail to delve into complicated ideas. And when it does delve, it does so in a clear and concise way.
The title Me Paradox refers to author Chae J. Pak's innovative idea for approaching social business. It is an idea that is hard to explain, but not as hard to understand once you read the book, and it has to do with putting others before yourself so that you, yourself, see gains. Pak has written from a wealth of experience and a wide breadth of research. His ideas are insightful, useful, and valuable to a world that is becoming as much about online communication as about in-person communication.


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By helping readers manage their online reputations, Me Paradox: Gain the Social Business Edge illustrates over 50 key activities that help them earn more money, more autonomy, more respect, more knowledge, more opportunities, and all things that differentiate their careers. Published by New World Press, Me Paradox uses a new concept - the Paradox of Me - to help readers realize that 'one single action has infinite ramifications." As a paradox, the concept of the Me Paradox avoids strict definition. Instead, it is an underlying theme in the book that helps guide readers to their ultimate ends: more fulfilling successes.Roughly, the paradox is about seeing ourselves as a composite of how others are connected to us. If this sounds a little too complicated, that's OK; Me Paradox helps readers gain the social business edge by taking complex and abstract ideas, and putting them into easy-to-read, workable notions. As an example, the Online Reputation Lifecycle breaks down aspects of online social interaction into its parts: engagement, presence, and networks. The book also provides real-life examples, best practices reviews, and personal assessment exercises to give readers hands-on references about themselves and their online practices.Me Paradox is the first definitive book on social business using online reputation management and the catalyst that activates regard.The book is unique in that it isn't as concerned about presenting absolute truths as it is about exploring causes and effects. An example of this is how the book details how information isn't always enough; information can become knowledge, which can then become wisdom, both of which are even more valuable than information alone. The book is real and useful, and it gives the power of action over to the reader - you don't have to live by the book, but if you take its suggestions to heart, you may reap big benefits.Me Paradox is brave enough to tackle abstract ideas, like the Economy of Regard, gift giving and social capital. And it covers these ideas clearly, alongside practical, inspirational advice for managing yourself in the online social territory ' all in the name of your success.

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The Long Tail: Why the Future of Business is Selling Less of More Review

The Long Tail: Why the Future of Business is Selling Less of More
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Well, timing is everything... and isn't always fair. Had I not just completed reading Jeffrey & Bryan Eisenberg's "Waiting For Your Cat to Bark?" before picking up "The Long Tail," I would probably have given this book 4 stars.
Chris Anderson has done a very good job of showing us the new "economics of abundance," or the connection of supply and demand thru technology and the Internet.
Question: What happens when everything in the world becomes available to everyone?
Answer: A market that never dies... markets for every niche, and vice-versa.
The Long Tail.
Using corporate examples like Google, eBay, iTunes and Netflix, Anderson lends an interesting perspective on how these companies have grabbed the Long Tail theory (consciously or unconsciously) and used it as the foundation for their staggering success. For customers of these companies, being online means unlimited "shelf space" - access to hundreds of thousands of bits of information, products and services they'd never been exposed to otherwise.
But how does the ordinary businessperson experience the success of the eBays of the world? Here, Anderson falls short. He states his "secret" to The Long Tail:
1.Make everything available
2.Help me find it
It's the "help me find it" part that Anderson ignores. In fact, it's the end of the book... you're left hanging, thinking, "So how in hell am I supposed to help people find me?"
Taken for what it is - a good presentation of a present-day theory (and one that was adequately covered in the original article in Wired magazine), the book is fine. But to really understand what it takes to make the Long Tail theory work for you, you must get a copy of "Waiting for Your Cat to Bark." It's in-depth coverage on not only how our economy works today, but understanding how people buy, how to understand what they're looking for and what you need to do to create persuasion magic not only on your website but in all your marketing materials.
This is not a time for "build it and they will come." Understanding an economy is only the first step. The real question is - what are you going to do about it to make yourself an integral part of the Long Tail?
It's too bad "The Long Tail" and "Waiting For Your Cat to Bark" can't be sold in a box set - they were made for each other.

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Naked Employee, The: How Technology Is Compromising Workplace Privacy Review

Naked Employee, The: How Technology Is Compromising Workplace Privacy
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A few months ago, I applied for an adjunct position -- teaching one course, online from my home computer. To my amazement, the private "alternative" university demanded a background check. I said thanks but no thanks -- and only now do I understand what happened.
Lane, author of Naked Employee, explains that companies fear risks associated with loose cannon employees, although he doesn't use those words. They risk embarrassment, lawsuits and more. And now, when it's so easy to order background checks, why take those risks?
If you resist, says Lane, prospective employers won't think you're principled; they'll think you're hiding something. After all, background checks revealed that fifty percent of resumes submitted to a major search firm included falsified information, ranging from imaginary degrees to exaggerated responsibilities.
Once you're hired, you can be subjected to physical exams and ongoing surveillance. Lane reviews the relative invasiveness of hair, blood and urine tests. Uniforms can be equipped with devices to prevent theft and track your whereabouts. Personal phone calls can be monitored long enough to discover they're personal -- a good two to three minutes.
As I read this book, I grew more and more horrified. Lane stays focused on what's happening today, only briefly suggesting ways to frame the problem on a broader scale. For instance, at the very end of the book, he notes that providing health insurance gives employers a solid basis for questioning employee lifestyles, on and off the job.
In a much earlier book, JobShift, WIlliam Bridges called for individuals to become independent contractors rather than employees. He argued that separating health insurance from employment would protect our privacy as well as our physical health. A paradigm shift, requiring major changes in infrastructure, would be required to alter our relationship with our employers, careers and jobs.
Thus the employment relationship has become decidedly lopsided. In return for invasion of privacy, the employer offers no long-term guarantees of employment. And in at least one non-traditional "university," the background checks have become a substitute for hiring: the "dean" didn't know anything about what was being taught -- just checked off boxes. I wonder how prevalent this trend has become.

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Excel Annoyances: How to Fix the Most Annoying Things about Your Favorite Spreadsheet Review

Excel Annoyances: How to Fix the Most Annoying Things about Your Favorite Spreadsheet
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This is a well organized and written set of useful hints and pointers for Excel. They range from solutions to difficult data analysis issues, to tips about graphing, pivot tables, and importing data from various formats, notably XML.
The book is organized into chapters around central Excel themes; editing, formulas, formatting, charting, etc. Each chapter has a set of annoyances with a description and a solution. These annoyances are sometimes bugs, and sometimes just difficult issues that reasonably advanced users will run into where the help is either insufficient or poorly written. The fixes are generally fairly short and contained within the bounds of Excel, though the book does point to external sites and software where appropriate.
Definitely a must have for the power Excel user.

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It's the solution to almost all of your electronic organization needs.Need to present a detailed expense report?Try an Excel spreadsheet.Keeping track of a complicated budget?Excel to the rescue.Want to keep tabs on your office football pool?You guessed it.

Thanks to its incredible versatility and power, Excel has emerged as more than just a mainstream program; it's now one of the most used applications on the planet.Everyone from run-of-the-mill PC users to leading financial analysts count on Excel to make sense of overflowing data. And to keep up with the overwhelming user demand, three different versions of Excel have hit the market since the debut of Excel 97: Excel 97, 2000, 2002, and 2003.Naturally, each version offers a new slate of next-generation upgrades--and, of course, operating bugs!

At last, Excel users have some relief: Excel Annoyances emerged from the suggestions of numerous Excel users who've struggled with these irritating bugs over the years.Written in the popularAnnoyancesformat, this latest O'Reilly helper addresses all of the quirks, bugs, inconsistencies, and hidden features found in each of the four versions.Chances are if someone, somewhere, found a certain step confusing, then it's addressed in Excel Annoyances.

Author Curtis D. Frye breaks down the cavalcade of information into several tip-of-the-finger categories such as Entering Data, Formatting, Charting, Printing, and more.If you're one of the millions of people who use Excel, you're sure to find a goldmine of helpful nuggets that you can use to fix the program's most annoying traits.In the end, Excel Annoyances will help you to truly maximize Excel's seemingly limitless potential.


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Turnaround Leadership: Making Decisions, Rebuilding Trust and Delivering Results after a Crisis Review

Turnaround Leadership: Making Decisions, Rebuilding Trust and Delivering Results after a Crisis
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Shaun O'Callaghan's refreshing new book avoids all the elephant traps. It is very clearly written and laid out and is a truly practical guide to turnaround leadership. Almost any business executive will find it instructive; and for the technologically Kindled or i-Padded, there is an electronic version.
Shaun is an accredited member of the Institute for Turnaround and well understands that crises come in all shapes and sizes. They could be the result of a shift in consumer spending habits, or system-wide problems arising from a recession. The simple fact is that if you are in business for any reasonable period of time, you will have to manage and lead through a crisis.
The particular strength of Turnaround Leadership is its immediate practical value to management and other stakeholders of a business in crisis. Shaun shows how to guide a company through the tough times, profit from the changes that are happening, develop skills required to take the business forward and learn how to spot warning signs and take avoiding action.
Whilst the author's fluency in all the technical skills needed to turnaround a business is evident, the strong message is that turnaround is about people. That makes Turnaround Leadership an especially good investment.
Christine Elliott, Chief Executive, Institute for TurnaroundTurnaround Leadership: Making Decisions, Rebuilding Trust and Delivering Results after a Crisis

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Any manager who takes up a leadership position will face a business crisis at some point in his or her career. The crisis might result from technological changes, a recession, or a company-specific issue such as a product failure or new competition in the marketplace. When it happens, those in leadership roles must be ready to execute a turnaround.Turnaround Leadership helps managers and leaders plan a successful recovery after a crisis. It helps readers develop the skills required to rebuild a business, and it shows how to identify the causes of a potential crisis and take action to avoid one in the first place. It starts by looking at exactly what a crisis is and what can cause one. It then concentrates on the five key areas of leadership expertise needed to be more effective in recovering after a crisis:· Making the right promises· Gathering multiple viewpoints· Developing core business skills· Delivering results through reltionships· Rebuilding trust with authentic communicationThis book gives readers the tools to make the right decisions after a crisis, communicate those decisions effectively, and deliver results.

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Business Communication: Process and Product (with meguffey.com Printed Access Card) Review

Business Communication: Process and Product (with meguffey.com Printed Access Card)
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Dear Amazon:
The book you list here is the Student Study Guide to accompany my hardbound textbook BUSINESS COMMUNICATION: PROCESS AND PRODUCT. By listing this "paperback" at $26.95 and by not identifying it as the Student Study Guide, you are misleading readers. They think that a paperbound version of the complete book is available. Not true! Please identify the $26.95 book as Student Study Guide to accompany BC:PP. Thanks!

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BUSINESS COMMUNICATION: PROCESS AND PRODUCT, 7 is designed to prepare students for success in today's digital workplace as well as tips on job searching skills. The textbook and accompanying Web site explains the basics of communicating in the workplace, working in teams, how to being a good listener and understanding business etiquette. Students study and practice the skills and activities involved in the writing process including the appropriate use of social media, preparing formal reports and proposals as well as informal business reports. The appendixes guide students through grammar and writing mechanics as well as information on formatting and writing documents. Authors Mary Ellen Guffey and Dana Loewy offer a wealth of ideas for writing resumes and cover letters, participating in interviews, and completing follow-up activities.

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Friction is Fiction: The Future of Content, Media & Business (Black & White Edition) Review

Friction is Fiction: The Future of Content, Media and Business (Black and White Edition)
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and Gerd has a lot to say about it. Friction is Fiction is a collection of essays and blogs by media futurist Gerd Leonhard. An excellent introduction to the new paradigm shift in digital media. If you are looking to make sense of the canary in the coal mine collapse of the Compact Disc and the mainstream record company business model Leonhard explains not only what happened but what will continue to happen to content providers and users of music, film, video, books, newspapers and all forms of media. Rather than lamenting the loss of old business models Leonhard focuses primarily on the excitement and opportunities presented by the current media revolution. He is not the only proselytizer of the new culture of free but one of my favorites because of the lack of hyperbole and unnecessary drama. I also appreciate his global perspective and positive attitude. Highly recommended.


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Futurist and Thought-Leader Gerd Leonhard (www.mediafuturist.com) shares his thoughts on the Future of Content, Media and Business. 'Friction is Fiction' presents a constantly updated compilation of Gerd's best essays, writings and most popular blog posts. The central meme is that the Internet has completely disrupted the traditional notion of generating higher income by simply taking advantage of possible friction points and hurdles within transactions or business processes, i.e. by controlling the 'people formerly known as consumers'. The Future is all about winning the trust, and turning attention into revenues.This is the low-cost, black & white version of the book - if you want the full-color version please go to http://gerd.fm/cmrfB1

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End-to-End Game Development: Creating Independent Serious Games and Simulations from Start to Finish Review

End-to-End Game Development: Creating Independent Serious Games and Simulations from Start to Finish
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The way 'End-to-End Game Development: Creating Independent Serious Games and Simulations from Start to Finish' was written is simply not the way that I feel this book should have been undertaken. For subject matter such as this, an example project should have been devised, and the book should have gone through the steps to do exactly what the title says. Show the starting point of how an idea was created, and the steps it goes through to get from point A to point Z. Instead of doing this, the authors use a variety of examples throughout, with scattered content and scattered results.
This approach might work for talking about a programming language, but I really think it's haphazard way of doing things here.
I simply cannot recommend this book.
**

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You're part of a new venture, an independent gaming company, and you are about to undertake your first development project. The client wants a serious game, one with instructional goals and assessment metrics.Or you may be in a position to green light such a project yourself, believing that it can advance your organization's mission and goals. This book provides a proven process to take an independent game project from start to finish. In order to build a successful game, you need to wear many hats.There are graphic artists, software engineers, designers, producers, marketers - all take part in the process at various (coordinated) stages, and the end result is hopefully a successful game.Veteran game producers and writers (Iuppa and Borst) cover all of these areas for you, with step by step instructions and checklists to get the work done.The final section of the book offers a series of case studies from REAL indy games that have been developed and launched succesfully, and show exactly how the principles outlined in the book can be applied to real world products. The book's associated author web site offers ancillary materials & references as well as serious game demos and presentations.*Step-by-step no-nonsense approach to developing games from start to finish (graphic arts, software engineering, designing, producing, marketing all covered). Indy game developers will gain a clear understanding of what's involved.*Demonstrates a proven process for meshing gameplay and story to create an immersive experience for the player.*Even experienced game developers will benefit from some of the coverage, especially: setting curriculum goals, setting client expectations, and client management.*Authors are authorities in the field with decades of experience in designing and producing entertainment and educational media. Their games and other instructional designs have received numerous awards and accolades and they have held executive positions in training organizations at Fortune 500 companies. *Accompanying web site offers tools and helpful add-ons related to the book, including a serious game demo and presentation.

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What No One Ever Tells You About Blogging and Podcasting: Real-Life Advice from 101 People Who Successfully Leverage the Power of the Blogosphere Review

What No One Ever Tells You About Blogging and Podcasting: Real-Life Advice from 101 People Who Successfully Leverage the Power of the Blogosphere
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Yesterday I read Blogging for Business (ISBN: 1419536451) also written by Mr. Demopoulos. I enjoyed it so much that I decided to read the instant book being reviewed that he just had published. Let me tell you, I wasn't disappointed to read two books in two days by the same author on the same subject. I highly recommend both to people who run their own small consulting practices and are comfortable using Internet tools to help market their practices. If you use article writing, book writing, seminar/workshop presentations, public speaking, and Web sites to promote yourself, then do yourself a favor and get these two books to help you incorporate blogs and blogging into your marketing repertoire.
Between the two books I actually liked the instant book being reviewed better. Both books seemed to cover the same material, but from a different perspective. I regularly tell my clients to read three books on any subject they want to become expert on. Usually that means they need to get three books on writing business plans, but if someone wants to become an expert on blogs and blogging for business these two books will fit two-thirds of the reading requirement.
The "blog entries" in this book are grouped into 8 topics:
1. The basics
2. Some business uses of blogs & podcasts
3. Planning your blog
4. Making money
5. Promoting your blog & tracking statistics
6. Podcast specific topics
7. Other blog & podcast considerations
8. The future
My favorite topics were 1, 2, 3, 5, and 8. I especially loved Topic 3 regarding how to plan your blog or blogs. It's very difficult to just throw together a blog and expect it to help your business get and retain paying clients. You have to write content for your blog that your clients and prospects will like and value. If you do, then those people are more likely to seek your services that you sell for a fee. If you don't, then chances are your blog won't benefit you financially. Of course, it takes planning to be able to hit your targets with your blog(s).
I was happy to not see a topic on building a blog in this book. I would have liked this book more if it had included more stories on how bloggers get their content AND THE INS AND OUTS OF WRITING THEIR BLOGS. Just think, if this author were to write a book just on that subject, then I could recommend THREE books on blogging for someone to read who wants to become an expert on blogging. Writing three great books on the same subject would be quite a feat. 5 stars!

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As all these people become publishers – and even more become blog readers – the nature of the material being produced has moved into the realms of politics, professions and consumerism. For example, "Engadget" is one of the more popular blogs, a daily review of newfangled and exciting gadgets. Blogs and Blogging in business are relatively new, so new that there simply are no rules. If there were rules, they would be changing and evolving too rapidly to codify. The best anyone can say is "here is some advice based on what is working today, combined with a good dollop of common sense." As a result, this topic fits the What No One Ever Tells You series format perfectly!Despite their "newness," blogs have rapidly proven themselves in business. They serve several functions valiantly, including: communicating with customers, potential customers, and other stakeholders, as a research tool to help uncover what is being said about you, your company, your competitors, and your industry, and even as a type of broadcast medium as some are making significant money by monetizing blog traffic through advertising and other means. Instead of offering our advice on blogs and blogging in business, in this book we offer advice from 101 people who are successfully harnessing the power of blogging.

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What is Music Production?: a producers guide, the role, the people, the process Review

What is Music Production: a producers guide, the role, the people, the process
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This book contains some useful suggestions and reference materials for recorded music producers. Hepworth-Sawyer and Golding both teach courses in music production and freelance as music producers. In this book, they describe some of the roles that producers play and discuss some issues that producers routinely deal with. Topics taken up in the book include analytical listening, business practices, deals and contracts with record labels, stages in a recording project, roles in the recording studio, and mastering formats and codes. A list of recommended readings on music production is included in the appendix.
While the authors are clearly highly informed on their topic, I found the presentation of material in this book a bit frustrating. There is a lot of description of issues that successful, big-time producers must deal with, but very little practical information for interested people who are just starting out. Of the entire text, the short section on analytical listening was the most practical bit of information, but it was never made explicitly clear exactly how this skill would then be put to use for a music producer. In contrast, there is an extended section on general business practices, time management and accounting that isn't specifically relevant for music production. After reading this book, I felt more informed about the variety and level of complexity of skills required for established music producers, but I am still quite confused about what music production entails or how a person might get started in the field.
This book was written by British authors for British readers; while many specifically British references and vocabulary have been adjusted for North American readers, a few oddities remain, such as the term "collection agencies" referring to music licensing companies. In addition, copy editing is sloppy in a few places, such as on p. 110, where there is a bizarre out of context, impossible to understand paragraph "Time management sounds almost cult-like. To many people, they follow their system religiously. In fairness, this is how positive gains manifest themselves. Many producers might read this section and laugh out loud and consider it barmy!" Two pages later, the paragraph is repeated with slight editing and put a little more in the context it was intended, "This all might sound far-fetched. To many people, they follow their system [specific time management software packages just introduced in prior paragraphs] religiously. In fairness, this is how the results manifest themselves: by relying on their system. Given the many people who have adopted these systems, it clearly must work. Many producers might read this section and laugh out loud and consider it barmy." All in all, I found the book slightly informative, but not adequate as an introduction to the field.

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To complete an album, a producer needs to know what goes into capturing great music and teasing out inspirational performances from artists. As a producer, you are guiding not only the music, but also the business and the technical aspects of an album.What Is Music Production?is a 'guide to this guidance'.Formed from a blend of solid information extracted from detailed interviews, the book focuses on the process of music production, providing insight into the producer's work and activity.Whether you are a student or just starting your professional career,What is Music Production?explains what you need to know - from working with artists, songs, pre-production, mixing, and mastering to the finance and budgeting, to glean a professional result. Combining the "how to be" with online assets and interviews, this book arms you with a vital insight into the business of being a music producer.

* Unravels some of the mystery behind producing records from the producer's perspective * Learn about the changing role of the producer in the music industry, looking towards the future * Based on the practice of key producers and music production professionals


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Marketing Communications: Integrating Offline and Online with Social Media Review

Marketing Communications: Integrating Offline and Online with Social Media
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The world is online and it's not going to stop being online anytime soon. "Marketing Communications: Integrating Offline and Online with Social Media" is a guide for blending marketing and social media in the modern day. Public relations, sponsorship still reign true as aspects from the past, but more than ever social media, direct selling, and an engrossing website can prove to be major contributions to a products success. Staying on top of the game and recognizing trends are vital, and PR Smith and Ze Zook come together to provide a complete and comprehensive guide for a dual approach to marketing. "Marketing Communications" is a highly useful and highly recommended resource.

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What Every Engineer Should Know About Starting a High-Tech Business Venture Review

What Every Engineer Should Know About Starting a High-Tech Business Venture
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It is rare to find good books written from authors on similar subject which have also a current practice. The author is from top law company and knows how the things works from inside. I find the book very well written and useful to me and opened my eyes to many problems only an experienced attorney can know.

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Written by an experienced business lawyer in the technology, scientific and engineering community, this publication is for the engineer with an innovative high-tech idea or concept who needs those crucial business insights and strategies to move that idea forward. It offers key analysis on how to leave a current employer, gain access to technologies and potential talent, and considers other issues that can reduce problems down the road. It even includes a step-by-step guide for accessing and protecting intellectual property at the earliest stages.To assist in the fundraising process, this resource explores all the available options to capitalize a business - from self-funding, to bootstrapping, to angel investors, to venture capital to government grants, to bank loans, to joint ventures. It also looks at the best ways to form a company so as to take advantage of various tax and business strategies, discusses compensation of employees with stock options or restricted stock plans, explains how an emerging company can expand internationally, and covers some key exit strategies such as an IPO or a merger/acquisition. It covers most everything a new technology business will face including hiring, firing, contracts, leases, loans, and product warranties.As you read, you will find this book is full of the stuff that engineers love: statistics, data, tools, spreadsheets, and research. But it also full of the anecdotal evidence and practical advice needed to stay the course. Now is a tremendous time for entrepreneurship. Although there have been periodic slowdowns in the economy, if you believe in a future, high-tech is the future in which to believe.This book is part of the Taylor & Francis/CRC Press series "What Every Engineer Should Know About' . Like the other books in the series, it is designed to provide you with important knowledge that will help you along your career path. This one will also help you make that path your own.

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The Essential Online Solution: The 5-Step Formula for Small Business Success Review

The Essential Online Solution: The 5-Step Formula for Small Business Success
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This book is written in 'coaching-style' which is not for everyone! 'Remember you have to'...'What do you think is'...'It is all about'...Don't forget to..., those phrases made it for me hard to read, as I expected new information and not to be taught constantly. I expected the authors were internet-insiders, what the title suggested - but I can't see that. If you are familiar with the basics of internet marketing look for something else, if you are a total newcomer go for this easy to read book.

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With big-box stores dominating today's business landscape, small business owners are facing serious challenges. But there is a way to level the playing field and win—and The Essential Online Solution will show you how. Written by industry experts, this book outlines a five-step formula that will allow you to harness the power of the online world and improve your company's bottom line.

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Smart Women Know Their WHY: The Guide for Discovering Your Life Purpose While Owning a Business So You Can Create Positive Change In the World and... Make Big Profits Review

Smart Women Know Their WHY: The Guide for Discovering Your Life Purpose While Owning a Business So You Can Create Positive Change In the World and...  Make Big Profits
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Smart Women Know Their WHY is a beautiful book inside and out - it took me from tears of compassion to pure inspiration. Packed with thought-provoking questions about things that really matter and practical tips to make it all happen, this book is a must-read for every business owner who wants to marry money with meaning and make their world and the world at large a happier and healthier place."

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A well-known figure in the world of savvy women entrepreneurs and as the founder of the Smart Women's Institute of Entrepreneurial Learning, McConnell has crafted this business handbook for professional, creative, and innovative females ready for a business and a life that works!
Here's what readers will learn from Sheri McConnell in SMART WOMEN KNOW THEIR WHY:' How to Unearth Your Purpose ' About My Trip Down Awareness Road ' Why Authenticity Is The New Black ' How to Tap the Brilliance Gene ' What Makes You CEO Worthy ' How to Become A Triple Threat ' Why It's All Good ' My Money-Magnet Mindsets ' How To Create Power Positioning ' Why You Should Man Up, Ladies! ' My Favorite Entrepreneurial Tool ' My Secret Business Sauce ' The Five Types of Smart Women ' How to Redirect Your Ego ' Plan for Dream-Launching ' How to Savor the Journey! ' The 'Story" My Hand Revealed ' Ten Laws of Smart Entrepreneurship
This Oprah-spirited book takes the reader on an inspirational journey through the author's life and provides an inside look at her most important business decisions along the way. Her book helps women of all ages and races unearth their purpose, find their passion, and begin to take the necessary steps to creating a business that is not only profitable, but it is in line with their "big WHY."
McConnell grew up the only child of a bipolar mother who struggled with many demons. Through her childhood, McConnell was able to take her heartbreaking experiences and turn them into powerful lessons for life and business. McConnell opened her first company in 2001, and ever since then has perfected the art growing a company that focuses on teaching others powerful business models and mindsets. McConnell lives in San Antonio, Texas with her husband and four children.
ADVANCE PRAISE: ''provides us with all the ingredients to cook up a stew of positive and purposeful change in the world. It feels like you are discovering the secret recipe to success." - Suzanne Falter-Barns, GetKnownNow.com
''offers an abundance of authentic wisdom and practical advice. In simple and lyrical prose, she manages to convey a wellspring of inspiration." - Michele Weldon, Author of I CLOSED MY EYES and WRITING TO SAVE YOUR LIFE
'A must for any business library! Smart, fun and practical guide to mastering our lives, as well as our businesses."- Loral Langemeier, CEO and Founder of LiveOutLoud.com, Money Expert, International Speaker, NY Times Bestselling Author of THE MILLIONAIRE MAKER 3 book series
''personal, poignant, and powerful. There are dozens of nuggets of wisdom in this book. Taking just one to heart and putting it into practice will empower you to completely transform your business and life." - Dr. Larina Kase, Marketing Psychologist and Author of THE CONFIDENT LEADER
''a jolt of feminine fuel for the life and business of every smart woman. McConnell's unique delivery of savvy business guidance along with her refreshing wisdom makes this a must-read. I recommend it as a staple of every business woman's library." - Ali Brown, Millionaire Entrepreneur Business Coach, AliBrown.com

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Prepare to Be a Millionaire Review

Prepare to Be a Millionaire
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The previous 4 reviews are by people who are helping to push the book. In other words, pumpers who help authors. When you have a book that utilizes 43 owners telling stories, the information is very lite-weight and superficial. The author should have concentrated on 3-4 owners and obtained more in depth information from them on how they started their business from start to current state. When you try to take into account 43, you are very limited in how much you can tell before you end up with a book the size of an encyclopedia. Thank goodness I found this copy in my library and not a bookstore where I may have had to pay for it.

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Discover What Self-Made Millionaires Do--Every Step of the Way

People need blueprints to achieve success, just as a builder needs blueprints to construct a house. Whether you are building a house or building a business, you need to know what has worked in the past. That is what Prepare to Be a Millionaire is all about.

Tom Spinks founded the Texas-based award winning magazine, Millionaire Blueprints, because he discovered that most people who have realized their dreams have had specific directions, examples, guidelines, and instructions from individuals who have already been there. Prepare to Be a Millionaire expands on Spinks's mission of entrepreneurial networking and mentoring by offering first-person accounts and advice from self-made millionaires who have already 'walked the walk' and who are now gracious enough to teach and guide others toward their own journey to success.

No matter what industry you are in or want to be in, Prepare to Be a Millionaire delivers priceless information and ideas through each and every story. Each featured entrepreneur has gone through the good times--as well as the tough times--that are part of a successful journey. Now, it is your turn. Through reading what entrepreneurs really have to say about their success and failures, the lessons they've learned along the way, and the mistakes they've made, you will be empowered with specific knowledge that will grow your business, build your customer base, and put money in your pocket. Follow their directions--their Blueprints--and build and succeed in the business of your dreams!


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Think, Write & RETIRE: How To Turn Words Into Wealth - Easily Review

Think, Write and RETIRE: How To Turn Words Into Wealth - Easily
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Zero hype, rock solid information, inspiring truths, and a jaw-dropping statement on page 30, easily sends "Think, Write and RETIRE!" by Dr. Mani Sivasubramanian, to the "head of the class" when it comes to learning how to become an information entrepreneur.
Have you ever wanted to write a book about something, but couldn't get past the question of what to write about? Problem solved - he teaches you how to find your answers in simple, straightforward
language with a short, specific exercise that gets your creative thought processes flowing.
What if you feel compelled to share what you know with the world, but don't really want to write at all? With this book as your blueprint, you'll be well on your way to helping others learn what you know.
From beginning to end, in 192 pages, he shows you step by step, with facts, figures, and examples, how to turn your knowledge into profits, how to create a loyal customer base, find your niche, discover who wants what you have, and how to turn simple ideas of yours into a very lucrative business.
This was definitely a "can't put it down" read for me, and I love the fact that ALL the profits from "Think, Write and RETIRE!" go to The Dr. Mani Children Heart Foundation, [....] a non-profit dedicated to providing heart surgery for underprivileged children with congenital heart defects.
Get your copy of "Think, Write and RETIRE!" now. Help save a child's life. Makes a super gift for someone you know who wants to be a writer, too.
I am taking Dr. Mani's advice and have just begun writing a book related to my lifelong hobby and profession of buying, selling and collecting rare, flawless gemstones for pleasure and profit. In my spare time I love to create photographically enhanced and digital fractal artworks.
it's easy to find me on twitter: midnitedaydream

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