Average Reviews:
(More customer reviews)This book is for any small business owner who wants to tap into the power of LinkedIn. What I like about this book is that you walk away with real technology skills. Using LinkedIn by Patrice-Ann Rutledge tells me what I need to know about leveraging LinkedIn to the max. This is also one of the first books I've seen that has step-by-step video tutorials, web links and audio sidebar interviews with experts that you can download to create a customized learning experience. My favorite chapters for entrepreneurs are: Communicating with Your LinkedIn Network, Saving Time with LinkedIn Tools, Advertising on LinkedIn.
Melinda Emerson "Smallbizlady"
Author Become Your Own Boss in 12 Months: A Month-by-Month Guide to a Business that Works
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Using LinkedIn is a customized, media-rich learning experience designed to help new users master LinkedIn quickly, and get the most out of it, fast! It starts with a concise, friendly, straight-to-the-point guide to LinkedIn. This book is fully integrated with an unprecedented collection of online learning resources: more than 60 video and audio tutorials as well as additional web content, all designed to reinforce key concepts and help you achieve real mastery. The book and online content work together to teach everything mainstream LinkedIn users need to know. This practical, approachable coverage guides you through mastering LinkedIn topics including:
Creating a profile that achieves targeted goals
Finding jobs, consulting opportunities, and clients on LinkedIn
Recruiting job candidates
Developing a streamlined approach for managing contacts
Customizing LinkedIn for maximum effectiveness
Using LinkedIn Answers and Groups for research and marketing
Extending the power of LinkedIn with applications and tools
Becoming a LinkedIn service provider
Accessing LinkedIn from mobile devices
Advertising on LinkedIn
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