Average Reviews:
(More customer reviews)If you are looking for and how-to guide, with code listings and practical examples you better pick another book. Gavin Bell covers the topic from an architect/designer point of view, he also tends keep in mind the business side of things, something I appreciated. This means the content will be valuable for a long time, since languages, tools and frameworks come and go, while the advice you can get from this book is platform agnostic. Don't get me wrong, this isn't a book with just dry theory, it's based on solid experience both from first-hand experience by the author and the way some major social applications have been build and evolved
Click Here to see more reviews about: Building Social Web Applications: Establishing Community at the Heart of Your Site
Building a web application that attracts and retains regular visitors is tricky enough, but creating a social application that encourages visitors to interact with one another requires careful planning. This book provides practical solutions to the tough questions you'll face when building an effective community site -- one that makes visitors feel like they've found a new home on the Web. If your company is ready to take part in the social web, this book will help you get started. Whether you're creating a new site from scratch or reworking an existing site, Building Social Web Applications helps you choose the tools appropriate for your audience so you can build an infrastructure that will promote interaction and help the community coalesce. You'll also learn about business models for various social web applications, with examples of member-driven, customer-service-driven, and contributor-driven sites.
Determine who will be drawn to your site, why they'll stay, and who they'll interact with
Create visual design that clearly communicates how your site works
Build the software you need versus plugging in one-size-fits-all, off-the-shelf apps
Manage the identities of your visitors and determine how to support their interaction
Monitor demand from the community to guide your choice of new functions
Plan the launch of your site and get the message out
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