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(More customer reviews)This is an essential book for any alumni relations professional looking to manage online alumni engagement from cradle to grave. It's chock-full of helpful tips and tactics. I found it extremely helpful.
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You will implement dozens of ideas that benefit Alumni Relations, Annual Giving and Capital Campaigns! 1.Use 9 techniques to capture more data from your alumni 2.Learn 7 proven techniques to increase contributions 3.7 strategies to engage your alumni & increase stewardship 4.Triple your online registrations in months, not years 5.5 techniques to increase funding for your web strategy 6.Use internet marketing to significantly increase participation 7.Use social media tools like blogs & Podcasting to increase contributions and registrations 8.Partner with MySpace, Facebook & Linkedin - increase participation 9.Determine staffing and funding levels and how to get more of BOTH! 10.Learn the 12 foundations to build a successful Internet strategy on. The business world is rapidly discovering what alumni professionals have known for a decade, online community increases customer satisfaction, connectivity, communication and engagement. Learn ideas from a decade of conversations, research examp
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