Average Reviews:
(More customer reviews)I own this book along with Scanlan's "Web Traffic Magnet," and I am extremely pleased with the knowledge on search engine optimization (SEO) that they provide. They take the mystery out of SEO and explain best-practice activities for achieving top search engine rankings.
"Web Traffic Magnet" is more technical than "12 Habits," which Scanlan has intended for non-technical executives. As an SEO practitioner, however, I found value in reading both books. They compliment each other very well. And because they are both written with brevity and tight focus, they don't overwhelm with superfluous or excessive information. They get down to the nitty gritty of SEO, which other busy people should greatly appreciate.
Click Here to see more reviews about: The 12 Habits Of Highly Effective Websites: A Primer On Search Engine Optimization For Non-Technical Executives
Tired of getting the wool pulled over your eyes in Internet marketing meetings? Wondering why your web traffic is a fraction of what it could be? Designed for the non-technical executive, this book will demystify how search engines decide which websites are displayed at the top of search results -- and which are not -- and will help you take the first steps to building your own sales lead generation strategy for the web.
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