Showing posts with label textbook. Show all posts
Showing posts with label textbook. Show all posts

Searching & Researching on the Internet & World Wide Web, 4th Edition Review

Searching and Researching on the Internet and World Wide Web, 4th Edition
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I needed to buy this book for a class that I was taking and it was very helpful and gave a lot of sites that I was not aware of.

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Searching & Researching on the Internet & the World Wide Web 4th edition, by Ernest Ackermann, a computer science professor and Karen Hartman, a reference librarian, is a welcome update to the field of Internet "how-to" books. As it is updated every two years it does not fall behind in this rapidly changing field. The content and organization make it useful for independent study or as an Internet course textbook. Logically organized, it begins with chapters on basics introducing the Internet and the Web, browsers and bookmarks, before progressing to research skills and tools. Each chapter includes detailed activities designed to demonstrate the tools, services, or resources being discussed in the chapter. The authors are good about encouraging readers to adapt and to use their newly learned navigation skills should they encounter differing results from those presented.

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New Perspectives on Technical Editing (Baywood's Technical Communications Series) Review

New Perspectives on Technical Editing (Baywood's Technical Communications Series)
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The newest addition to the Baywood Publishing Company's 'Technical Communications Series', "New Perspectives On Technical Editing" is a collection of ten informed and informative articles by experienced and knowledgeable editors that have been compiled by Avon J. Murphy, a professional technical editor and owner of Murphy Editing and Writing Services. Murphy is also a fellow of the Society for Technical Communication and currently the book review editor for "Technical Communications", the quarterly journal of the Society for Technical Communication. With the articles providing a range of perspectives, aspiring editors will find informed and informative information on a range of editing issues such as ethics, legal issues, strategies for diverse media, electronic editing, editing technical journals, and a great deal more. Each chapter features extensive references. Enhanced with an annotated bibliography that provides an evaluated description of one hundred editing resources. A critically important read for anyone who aspires to an editorial career, "New Perspectives On Technical Editing" is an exceptional reference and highly recommended for professional and academic Writing/Publishing reference collections.


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New Perspectives on Technical Editing provides readers with a rich picture of a thriving discipline. Its 10 chapters are written by various experts in the field, each of whom looks at technical editing from a distinct vantage point, setting challenging questions and offering authoritative recommendations based on experience and research. Contributors examine significant approaches to the practice and teaching of technical editing: the recommended research methodologies, the not entirely straightforward history of technical editing, effective approaches to developing editing courses, the politics of editing within today's organizations, the definition and on-the-job work of copyediting, the power of electronic editing, the complex nature and best practices of science editing, and the nuts and bolts of successfully editing technical journals. Readers will find insights into background literature, trends, responsibilities, workflow, legal issues, ethics, tricks of the trade, unanticipated complications, business know-how, considerations of audience, interpersonal relations, and strategies for different media that they can apply in their own work and research. Each contributor provides substantive chapter references, and the book's annotated bibliography describes and evaluates 100 of the most influential and useful editing resources.

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Discovering Computers: Fundamentals, Fifth Edition (Shelly Cashman) Review

Discovering Computers: Fundamentals, Fifth Edition (Shelly Cashman)
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Americans are not people who live in America as much as a father is not the person who gets the mother pregnant but the one who takes responsibility for his children. Americans are people who make sure that the future of the world is bright.
A good country does not make honorable citizens; honorable citizens make a good country.
This bookstore knows the future of any country is its students. They lose money to make a better future for everyone. Unlike For profit educations who sell loans with interest and sell books like starbux coffee.
This bookstore's honorable system is an endangered cause, may they last longer than crooks who think about profit at the cost of the future. Thank you.

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Discovering Computers: Fundamentals, Fifth Edition, covers the same breadth, but with less depth than Discovering Computers 2009: Complete. The text is ideal for use in a short course on computer concepts or in application software courses because of its thorough and concise coverage. Students are guided through the latest trends in computer concepts and technology in an exciting and easy-to-follow format. Updated for currency, this book and the robust Online Companion provide students with the most up-to-date information on the latest technology in today's digital world.

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Contemporary Marketing Review

Contemporary Marketing
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"They wanted to write a book that wasn't an encyclopedia." So says the authors, and boy did they fail.
This book attempts to cover WAY too much material in its 650 odd pages. Here's an example from someone whose field is economics. In less than two pages this book introduces the following:
variable cost, average total cost, marginal cost, fixed costs, price elasticity, determinants of elasticity (which they absolutely botch), and optimal output via merger of Marginal Revenue and Marginal Cost (with the four curves associated therein all plotted at once). WOW! Who knew that economics was so easy? Two pages to explain what most economic textbooks can't do in less than two full chapters. Most chapters run around twenty-five to twenty-eight or so pages in length and introduce somewhere around forty new vocabulary terms each; an astonishing amount of slam-and-jam style learning.
This book needs one of two things to happen: either it needs to double in length in order to discuss the truck loads of terminology it deems necessary to learn marketing; or it needs to focus on far fewer topics.

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Products often begin their lives as something extraordinary and as they grow they continue to evolve. The most successful products in the marketplace are those that know their strengths and have branded and marketed those strengths to form a passionate emotional connection with loyal users and relationships with new users every step of the way. In CONTEMPORARY MARKETING, 13e, students will find a text that includes everything they need to know in order to begin a marketing career, as well as things that will help them understand how to look at their own studies and their own careers as a marketing adventure. All the components of the marketing mix are included along with a lot of other compelling and thought-provoking ideas and concepts. Since its first edition, CONTEMPORARY MARKETING continues to showcase the foundations of marketing principles while featuring the newest trends and research in the discipline.

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Teaching Strategies For Health Education And Health Promotion: Working With Patients, Families, And Communities Review

Teaching Strategies For Health Education And Health Promotion: Working With Patients, Families, And Communities
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there was an abundance of useful information and for the most part was easy to read and understand. good buy.

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Intended For A Multidisciplinary Team Of Providers, Teaching Strategies For Health Care And Health Establishes A Foundation Of How, Why, What, And When People Of All Ages Learn And How Learning Can Positively Affect A Patient, A Family, And A Diverse Community'S Ability To Understand, Manage, Prevent And Live Well With Their Illness.Designed To Give Health Professionals The Tools They Need To Provide Total Patient Care, This Unique Resource Presents A Foundation As Well As A Selection Of Tools And Teaching Methodologies To Promote Health And Prevention Of Illness. Unique To This Resource Are Experience Driven Case Studies Demonstrating Both Successful And Unsuccessful Cases, Helping Health Care Professionals Identify Best Practices To Preserve And Repeat, As Well As Analyze Why Unsuccessful Efforts Might Have Failed And How Those Cases Could Be Handled Differently.

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Discovering Computers 2008: Complete (Shelly Cashman) Review

Discovering Computers 2008: Complete (Shelly Cashman)
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An expensive, but good book for someone who has limited experience with computers, Networks etc. and want a good basic knowledge of that area. The book covers a lot of topics without going into too deep of a detail.
Unfortuntely, I should have looked closer at the content of the book because I was wanting a more update version of the Shelly Cashman book "Understanding and troubleshooting your PC". A lot that I read, I already knew, but it was still a good book.

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Let Discovering Computers 2008 deliver an unparalleled learning experience. This leading text captures the most current and comprehensive information on computers and technology that you need to know to be successful in today's world.Its complete integration with the most robust, interactive Online Companion available makes learning with Discovering Computers 2008 a truly engaging and enriched experience.

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Principles of Information Systems Review

Principles of Information Systems
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One of the book's biggest problems is that it rambles. The book has 14 multi-topic-chapters. This could be solved with going to 20 or 24 focused chapters. Part of the problem is the book's target audience - accounting, business or management majors that should know what IT can do for them. I have over 25 years in business and over 10 years in IT, dealing with Fortune 100 companies to mom and pop shops. When I read this book, I get they impression they talked to one person or one company and they take that as industry standards. Oops these generalizations miss the mark. If they talk to only one company they should say so- this is the way XYZ does this. If you have a 42 page chapter called "Database Systems and Business Intelligence" the business intelligence (BI) section should be longer than a 1/2 page. I have thought this book wouldn't be a good value at half the price.

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Intended for the Introduction to MIS course. It is the first course for an MIS major and is often required for business students. The approximate enrollments are over 100,000 units per academic year.

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Computer Concepts BASICS, 4th Edition (Basics Series) Review

Computer Concepts BASICS, 4th Edition (Basics Series)
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A good primer on computers. I am using the book for IC3 (Computer Basic Knowledge} certification review.


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This best selling book from our BASICS Series has been thoroughly updated with the latest information your students need to know. COMPUTER CONCEPTS BASICS, 4E covers the most important computer literacy topics including computer hardware and software, application skills, keyboarding skills, the Internet, Web page creation, computer ethics and more. Students will gain a strong understanding of the basics of computers, how technology is changing the world in which we live, and the importance of the Internet.

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Succeeding with Technology (Sam 2010 Compatible Products) Review

Succeeding with Technology (Sam 2010 Compatible Products)
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My roommate used this book in her class and asked if I wanted it when I take the class. I looked it over and I am sure it's fine for some, but if you managed to turn your computer on, find the Internet, find amazon, and search for these reviews, then you no longer need this book. I wasn't impressed that the author rated his own book, but at least he gave it 5 stars. I would hate to think of an author giving less than that to his own book.

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SUCCEEDING WITH TECHNOLOGY - FOURTH EDITION teaches you how to apply technology to practical situations that you'll encounter in your academic and professional lives.Focusing on current trends that impact the way we live, Succeeding with Technology provides just the right amount of foundational concepts to provide a thorough understanding.

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Contemporary Business Review

Contemporary Business
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Just in case anybody is on the fence about purchasing this item due to an incomplete description by Amazon go ahead and order it. I spent over a 1/2 hour on the phone with Amazon Customer Service that ended up including a three-way call to the publisher trying to figure out if this book came with the audio cd's that are required by most colleges. Needless to say the call got me nowhere. Even the Customer service rep. from the publisher was clueless on the matter. So I just ended up ordering it anyways thru amazon thinking that if it did not have the cds I would just send it back. Guess what 1 day later package arrives with cds included!

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Moving Business Forward...Faster
Opening new doors of possibility can be difficult. CONTEMPORARY BUSINESS 13e gives students the business language they need to feel confident in taking the first steps toward becoming successful business majors and successful businesspeople.
As with every good business, though, the patterns of innovation and excellence established at the beginning remain steadfast. The goals and standards of Boone & Kurtz, Contemporary Business, remain intact and focused on excellence, as always. We present to you a text and supplement package that will not only move your COURSE FORWARD FASTER but also move your STUDENTS FORWARD FASTER into the new business era.
Note: CD-ROM/DVD and other supplementary materials are not included as part of eBook file.

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Marketing Review

Marketing
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This comprehensive revision of the last edition shows real improvements. Two new chapters are included on Competitive Intelligence and One-to-One Marketing. Both are welcome additions. The Internet chapter is on-line since it would be futile to try and publish on paper about a subject that changes daily. There are severeal references to internet subjects and even some of these do not exist anymore. The books design has been modernized and the cases and real-world stories are very up-to-date. I use this text to teach a Marketing Certificate program at UCSB Extension to International students and they find it very understandable and stimulating.

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You experience marketing through billboards, television commercials, and even in the cereal aisle at the grocery store. Now MARKETING, Eleventh Edition--with its engaging presentation of concepts--will bring forward how much the principles of marketing play a role in your day-to-day life. With coverage of current marketing practices and exciting new features, Lamb, Hair, and McDaniel's MARKETING, Eleventh Edition, will have you saying, "Now that's marketing."

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Discovering Computers 2010: Living in a Digital World, Complete (Shelly Cashman) Review

Discovering Computers 2010: Living in a Digital World, Complete (Shelly Cashman)
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THIS BOOK WAS GOOD. THE BOOK WAS HUGE IN SIZE THOUGH. I HAD AN EASY ENOUGH TIME FIGURING OUT WHAT THE INSTRUCTIONS WANTED ME TO DO. THE PICTURES PROVIDED WERE VERY HELPFUL.

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Discovering Computers 2010; Complete, Living in a Digital World provides students with a current and thorough introduction to computers by integrating the use of technology with the printed text.

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Business English (with MEGUFFEY.COM Printed Access Card) Review

Business English (with MEGUFFEY.COM Printed Access Card)
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The book is fine, but textbook publishers need to realize teachers assign reading and homework assignments according to page numbers. So when a teacher say complete the assignment on pages 144-145, because they don't list those numbers in the Kindle edition it makes it impossible to do. Other wise it's an excellent textbook that covers the topics well. Unfortunately that one downside makes it extremely difficult to recommend in the Kindle edition.

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Dr. Mary Ellen Guffey's BUSINESS ENGLISH helps students become successful communicators in any business arena with its proven grammar instruction and supporting in-text and online resources. The perennial leader in grammar and mechanics texts, the 10th edition of BUSINESS ENGLISH uses a three-tiered approach to break topics into manageable units, letting students identify and hone the most critical skills and measure their progress along the way. Packed with insights from more than thirty years of classroom experience in business communications, BUSINESS ENGLISH also includes access to the author's new premier website, www.meguffey.com, and its many resources for building language skills, including all-new, interactive exercises.

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Fundamentals of Information Systems (with Printed Access Card) Review

Fundamentals of Information Systems (with Printed Access Card)
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I recieved 4th edition, but requested a 5th edition. It is a required book for school, and I will be able to use it, but nonetheless, I still received the wrong edition

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Readers gain with a solid understanding of the core fundamentals of information systems (IS) today in just nine brief chapters with Stair/Reynolds' FUNDAMENTALS OF INFORMATION SYSTEMS, 6E. Readers explore the key principles of IS with a captivating overview of the IS discipline and the rapidly changing role of today's IS professional.More than 50 new references in each chapter bring the latest IS topics and examples to the forefront, while new opening vignettes, cases and special interest features clearly demonstrate the emphasis today's organizations place on innovation and speed. Readers gain an understanding of cloud computing, forecasting and some of the most recent developments affecting virtual communities, virtual teams and work structures. It's the concise IS overview readers need to function more effectively as workers, managers, decision makers, and organizational leaders in business today.

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New Perspectives on the Internet: Comprehensive (New Perspectives (Course Technology Paperback)) Review

New Perspectives on the Internet: Comprehensive (New Perspectives (Course Technology Paperback))
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A typical text book with a huge amount of information and outrageously overpriced. I bought this book for $86 on Amazon, the school bookstore wanted $115. I needed this book only for the class that I was required to take. However, I am happy with Amazon.

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NEW PERSPECTIVES ON THE INTERNET has been updated to cover the newest software including Windows 7, Internet Explorer 8, Mozilla Firefox 3, and Google Chrome. With the New Perspectives critical-thinking, problem-solving approach, you will learn basic to advanced features of the Internet - from Browser Basics to Electronic Commerce.

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New Perspectives on the Internet: Introductory (New Perspectives (Course Technology Paperback)) Review

New Perspectives on the Internet: Introductory (New Perspectives (Course Technology Paperback))
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Used this for a course
typical textbook, not a lot going for it, don't buy it unless you have to.

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NEW PERSPECTIVES ON THE INTERNET has been updated to cover the newest software including Windows 7, Internet Explorer 8, Mozilla Firefox 3, and Google Chrome. With the New Perspectives critical-thinking, problem-solving approach, you will learn basic to advanced features of the Internet - from browser basics to finding the best resources on the Web.

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Foundations of Evidence-Based Social Work Practice Review

Foundations of Evidence-Based Social Work Practice
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I found this book to be difficult to read in that it is basically a compilation of journal articles on the subject. It has some good information for someone who is new to the concept of evidence-based social work practice, but it wasn't that user friendly.

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This concise introduction to evidence-based social work practice culls the most salient chapters from the interdisciplinary Evidence-Based Practice Manual to form a student-friendly overview of the issues and interventions they will encounter throughout their BSW or MSW program.Part I defines terms and critical issues, introducing students to the language and importance of evidence-based practice and critical thinking.Chapters will explain how to search for evidence, how to evaluate what evidence really is, how to ask the right questions, how to develop standards, and how practitioners make use of research.Part II consists of practical applications, with each chapter focusing on a particular intervention or population.Topics include cognitive-behavioral approaches to suicide risks, manualized treatment with children, treating juvenile delinquents, and interventions for OCD, anxiety disorders, substance abuse, PTSD, depression, and recovery.Several chapterss from the special edition of Brief Treatment & Crisis Intervention on evidence-based practice as well as two original chapters round out this much-needed introduction to evidence-based social work practice.

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