Average Reviews:
(More customer reviews)For anyone who runs a local business, but who hasn't ever used the internet to market that business, this book is a goldmine.
The author makes a very strong case for how important the internet is, even for local businesses, small mom-and-pop operations, etc, and more importantly, presents a very large number of different ways that the internet can be used to help a local business reach more people. The process is very systematic, but also flexible: for example, if you want to focus more on search engine marketing and less on ezine marketing as a way of getting people to your business' website, you can easily do that. The author discusses all kinds of different ways to get people to your site, and then a bunch of other ways to actually convert those visitors in to customers.
The only minor complaint I had about the book is that I wished some of the specific sections on different marketing tactics was a little longer. I don't think that this is a huge deal, because each marketing method is given several pages, and is more than enough to get you started, but if possible it would've been nice. That being said, the author discusses 14 different marketing methods, so I can understand why she wouldn't write an encyclopedia on each one.
Overall I thought that this book was great. For people like me, who run local-based businesses that don't traditionally use the internet very much, I think that this book is an absolute goldmine.
Click Here to see more reviews about: The F.A.S.T. Track Internet Marketing Method for Local Businesses: How to Attract Droves of Customers From the Internet
What good is having a website if it doesn't bring paying customers to your restaurant, retail store or other local business?This book is for the local business owner who has a website and wants to make it bring in new customers.The F.A.S.T. Track Internet Marketing Method for Local Businesses lays out a practical strategy to shift online marketing into high-gear.It's written in plain language aimed at the business owner.It shares the insider secrets the author has garnered helping businesses sell more online, including the best ways to bring droves of your prospects to your business.If you have a retail store, restaurant, professional office, health club,beauty salon or other business that depends on local customers, read this book.
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