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(More customer reviews)If you don't do social media, you're already failing. "The Social Media Survival Guide: Strategies, Tactics, and Tools for Succeeding in the Social Web" is a guide for businesses or those in charge of their businesses social media connections to make the most of today's social media craze that seems to be here to stay for quite some time. With advice on simplifying the daunting task of learning it all from scratch, author Deltina Hay constructs her guide with the amateur in mind, complete with plenty of screen shots. "The Social Media Survival Guide" is a must for any novice who wants to shed that description from their Web 2.0 skills.
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A completely revised and updated version of Hay's earlier 5-star rated "A Survival Guide to Social Media and Web 2.0 Optimization," this new edition, retitled "The Social Media Survival Guide," incorporates the latest developments in social media. This no-nonsense guide details the nuts and bolts of the open-source internet by using real-world examples with dozens of screen shots for each subject. The companion CD provides links to resources, and directories of social websites in addition to forms and worksheets designed to map social media strategies. This practical, hands-on introduction to social media tools such as Facebook, YouTube, and Twitter helps grow brand recognition, improve and expand sales, and increase profits for business owners, professionals, musicians, and artists alike.
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