Showing posts with label publishing. Show all posts
Showing posts with label publishing. Show all posts

Beyond The Literary-Industrial Complex: Using The Amazon Kindle And Other New Technologies To Unleash An Indie Movement Of Readers & Writers Review

Beyond The Literary-Industrial Complex: Using The Amazon Kindle And Other New Technologies To Unleash An Indie Movement Of Readers and Writers
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As a Kindle author, with three novels available and others in progress, I found Stephen Windwalker's work invaluable. This, and the companion work on marketing to Kindle readership, have provided great support and keen insight on preparing my work to better leverage colophon and copyright issues. The step-by-step support on the publishing process answered many questions that were not present on the Digital Text Platform site. If you plan to publish a Kindle book, or already have one, check out these easy to follow tips (20 of them). I'm delighted that there are more Windwalker tips in progress. It's great to have his works at my back.

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Find out why you need a publisher ... like a fish needs a bicycle. Here's the book that is helping thousands of authors to unleash a 21st-century indie movement of writers and readers, by the #1 selling author in the Amazon Kindle bookstore. Elegantly combining mission and manual, Windwalker narrates the end of the old world of publishing due to the failure of major publishers to serve either readers or authors, issues a compelling call for change, and guides authors and independent publishers through the steps that will allow them to succeed and to connect with discerning readers, in the fast-changing publishing world made possible by new technologies such as Amazon's Kindle and CreateSpace. Also includes: * A STEP-BY-STEP APPROACH TO PUBLISHING A KINDLE EDITION OF YOUR BOOK OR DOCUMENT* PUBLISHING YOUR FICTION ON THE KINDLE PLATFORM* PUBLISHING PERIODICALS FOR THE AMAZON KINDLE* START EARNING A LIVING TODAY WRITING ARTICLES FOR THE KINDLE

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Release Your Writing:: Book Publishing, Your Way Review

Release Your Writing:: Book Publishing, Your Way
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What a stroke of luck! I'm half-finished with a book on 16th century history and have culled so many good ideas from this book in such a short time that it's marked up in probably 30 separate places. I learned so much about handling the manuscript in Word; I wish I had this kind of instant help when I wrote my first book four years ago. Things are really changing in the publishing industry and I'm now ready to tackle the promotion for my book.

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"Release Your Writing, Book Publishing, Your Way" goes beyond "how-to" books with all the information you need, whether you have: . Written a book and not attracted a publisher. . Finished a book you need out right now, for a particular market or timely topic. . Just started writing a book and need to know how to get it to market. . Grown weary of shopping a book around to agents and publishers. . Let your manuscript languish because the publishing process seemed so intimidating. Learn strategies to get your book published, write better with your computer, and discover dozens of marketing and promotion tricks to sustain a successful book launch.

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The Complete Step-By-Step Guide To Publishing Books, Articles & Other Content For The Amazon Kindle: Creating Your Own Success Story With New Technologies Review

The Complete Step-By-Step Guide To Publishing Books, Articles and Other Content For The Amazon Kindle: Creating Your Own Success Story With New Technologies
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I found this book marginally helpful. I think it is very interesting that a book on publishing Kindle books is so riddled with typographic errors and so horribly formatted. The author insists that you review and edit your material until it is perfect. Too bad he didn't take his own advice. Think about it; a book on publishing Kindle books and it doesn't contain a Cover image nor a Table of Contents, nor is it visually appealing. The paragraphs seem to run together without indentation or extra spacing between them. This book was obviously written by an amateur when it comes to documentation style. It is perhaps worth 99 cents, but not $9.99.

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Here's the do-it-yourself guide to creating your own success story with new technologies: the book that is helping thousands of authors and publishers to make a smooth and profitable transition to the digital publishing future, by Stephen Windwalker, who has learned from his experiences as an author, bookseller, and publishing executive to sell more copies than any other author in Amazon's Kindle Bookstore. Chapters include: A Step-by-Step Approach to Publishing a Kindle Edition of Your Book or Document,Publishing Your Fiction on the Kindle Platform, Start Earning a Living Today Writing Articles for the Kindle, The Business Side of Kindle Publishing, and Rebel Distribution and Amazon's Marketplace of the Mind: Why You Need a Publisher Like a Fish Needs a Bicycle. 41,000 words.

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Earn Non-Stop Cash With Best-Seller E-Books And Information Products: Learn To Create Ebooks And Information Products And Sell Them Through Ebay, ... You Can Make Money Online Over and Over Again Review

Earn Non-Stop Cash With Best-Seller E-Books And Information Products: Learn To Create Ebooks And Information Products And Sell Them Through Ebay, ... You Can Make Money Online Over and Over Again
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I think this book deserves a high review for its thorough coverage of the basic elements of self-publishing. It is a proper how-to guide for any beginner self-publisher as you'll find all the necessary details you are researching for.
A few people who love to write and would like to make money out of their works are just beginning to realize that there are many outlets in the web where they can put their books up for sale. Learning how to requires very little skill and very minimal money. Buying this book should be step in the right direction for you as you will learn where to go, what to do and how to do the steps involved.

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If you have the ability to provide to other people the knowledge they need to get their problems solved or their questions answered, and if you can send this information out to them quickly over the internet through email or a downloadable file, then you have an amazing product which you can easily sell to them.Information products are any compilation of facts digitally transmitted through the internet. They come in many forms. They can be in books, as reports, and as audio and video file formats. Information products cost very little money to produce.If you're feeling creative, you can make your own. You can also pay other people to make them for you. They are easy to maintain. If you need to reproduce lots of copies, you can do so by simply copying the file. If you get to the point where you have produced countless originals, you can create a media library file in your hard drive to keep track of them.It's a very practical and a very easy way for people to get facts and details of just about any kind of subject matter.There is absolutely no worry over shipping and waiting time because they can be sent out electronically. People can have all the gathered facts they need in one simple file in an instant.That's why info products are best-sellers ' and you can make money with them! Continuously, if you know how. This book has information that will show you how.

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The Chicago Manual of Style, 16th Edition Review

The Chicago Manual of Style, 16th Edition
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The new version is certainly worth the purchase price! They've added an entire new section on electronic publishing, updated capitalization rules (web [lowercase] is now acceptable), made things more consistent, and speaking of consistency, added a new section on parallel structure. :)
The updated rules for numbers now allow me to toss the ancient GPO Style Manual kept handy for that (I work in science and technology), not to mention the new usage section covering most of the troublesome words means I'll be reaching for my American Heritage dictionary less frequently.
Well done Chicago! Thank you!

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While digital technologies have revolutionized the publishing world in the twenty-first century, one thing still remains true: The Chicago Manual of Style is the authoritative, trusted source that writers, editors, and publishers turn to for guidance on style and process. For the sixteenth edition, every aspect of coverage has been reconsidered to reflect how publishing professionals work today. Though processes may change, the Manual continues to offer the clear, well-considered style and usage advice it has for more than a century.
The sixteenth edition offers expanded information on producing electronic publications, including web-based content and e-books. An updated appendix on production and digital technology demystifies the process of electronic workflow and offers a primer on the use of XML markup, and a revised glossary includes a host of terms associated with electronic as well as print publishing. The Chicago system of documentation has been streamlined and adapted for a variety of online and digital sources. Figures and tables are updated throughout the book—including a return to the Manual's popular hyphenation table and new, comprehensive listings of Unicode numbers for special characters.

With the wisdom of a hundred years of editorial practice and a wealth of industry expertise from both Chicago's staff and an advisory board of publishing professionals, The Chicago Manual of Style, 16th edition, is an invaluable resource in this rapidly changing world. If you work with words—no matter what the delivery medium—this is the one reference you simply must have.




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101 Reasons Why You Must Write A Book: How to Make A Six Figure Income by Writing and Publishing Your Own Book Review

101 Reasons Why You Must Write A Book: How to Make A Six Figure Income by Writing and Publishing Your Own Book
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Unlike most of the academic books that I have read on writing and publishing, this book gives the straight goods on how-to write, publish and promote a book. It is written for people who want to start writing now. I can open Bob Burnham and Jeff McCallum's book anywhere and find useful information. It is an important part of my reference library.
--Doug Setter, Author of One Less Victim and Stomach Flattening

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Anyone who follows the simple, yet effective, 'BRWT Force Technology' method of writing found in "101 Reasons Why You Must Write A Book," will be able to create a book that they will be proud of. This method will allow you to write with ease in ANY style whether it's for articles, reports, white papers, or for blogs or the next NY Times best seller! If you ever wondered why the most prolific writers never have trouble writing...it's down to what this book will teach you about BRWT!" A must read for anyone looking to further their career, life, and financial situation. "101 Reasons Why You Must Write A Book" is jam packed with information not only on WHY you must write but all you need to know about HOW to write, publish, and actually profit from your book.

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Writing and Publishing: The Librarian's Handbook Review

Writing and Publishing: The Librarian's Handbook
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This is a wonderful book for librarians who have any interest at all in writing for publication. With contributions from about 50 librarians from every sector of librarianship, there's not a writing-related topic that I can think of that isn't discussed in at least a passing manner except indexing and it's probably in there and I just missed it.
I work with a lot of colleagues who are panic-stricken at the idea of having to do research and write for promotion and tenure. (Something I've always found perplexing since so many of us have undergraduate degrees in English and History!) I wish I could buy ten copies and pass them out to each one looking at going up for tenure in a few years. Unfortunately, however, the publisher -- the American Library Association -- is charging $65.00 for a book that should be $19.95; $29,95 at the most. (Oh, I almost forgot, if you've paid your $130.00 personal annual membership to ALA, you can get it for the bargain price of $58.50.) One would think that if any title would be subsidized by ALA to be affordable to its members, this would be it... but, nooooo. ALA keeps on squeezing!
Still, Carol Smallwood has pulled together a marvelous collection. There are nearly 100 articles; here's a sample: "Writing for Tenure"; "Becoming an Expert: Find Your Niche"; "Writing with Colleagues: Strategies for Getting the Work Done"; "Librarian Writing Groups"; "Working with Book and Journal Editors to Revise Your Manuscript"; "Preparing for Publication: Strategies for Identifying Potential Library Journals"; "The End of the Beginning: Learning from Rejection"; "Self-Publishing"; "Twenty-Five Years at BookExpo"; "Publishing Mystery Fiction"; "Writing for Reference Books"; "Tips for Compiling a Publishable Bibliography"; "Press Kits and News Releases"; "Writing a Newspaper Column"; "Book Reviews"; "Peer-Reviewing"; "Ten Tips for Becoming a Successful Restaurant Reviewer"; "Writing Video Reviews"; "Freelance Magazine Writing for Librarians"; "Crafting a Compelling Bibliographic Essay"; "Textbook Writing"; "Writing for Children's Magazines"; "The Public Library as Picture Book Publisher"; "The Poet Librarian"; "Blogging Tips for Librarians"; "Librarians as Personal Bloggers"; "Writing for Library Websites"; "Confessions of an Amazon.com Reviewer"; "Editing Books"; and, "Editing a Library Association Magaziine," among many others!
ALA has done a good job with the physical format and layout, as the book has an attractive cover and sturdy soft binding; the content is practical, helpful, and diverse; and, specific topics are presented one-to-three pages at a time, grouped into broad topical sections. The text is very readable/skimable in a double columned format with a good-sized font.
Highly recommended for personal, professional reading and library collections of all kinds for the resident librarians to have the opportunity check-out and use!
R. Neil Scott
Middle Tennessee State University

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Have you ever considered writing or reviewing for the library community? Are you interested in publishing a book on your favorite author or hobby? Do you need to write and publish for tenure? If so, "Writing and Publishing" is for you. Practical how-to guidance from library professionals will help you write: as an expert for other library professionals; creative copy and information about your library; copy for websites, blogs, and online columns; bibliographic essays and lists; and, book reviews (formal and informal). "Writing and Publishing" will serve as a great resource, whether in taking the anxiety out of writing or refining your style, you'll use this book as much as your pen or keyboard!

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How to Market Books: The Essential Guide to Maximizing Profit and Exploiting All Channels to Market 4th edition Review

How to Market Books: The Essential Guide to Maximizing Profit and Exploiting All Channels to Market 4th edition
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Alison's book just WORKS - it is full of really practical advice from a many-times published author who has been there, done that. She knows how the publishing industry works - I believe she's a University lecturer on the subject, too, so she knows what she's talking about - and how to make it work for you. And as a bonus she's an exceptionally clear writer. I guess if you're reading this you're interested in finding a great book on how to market books. Well, you've just found it!

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How to Market Books, now in its fourth edition, has for many years been the place publishing professionals turn for advice on maximizing revenues and minimizing costs. This book provides the answers for the marketer whose job it is to sell and market books in today's increasingly competitive bookselling environment. Relevant to both new and veteran members of the publishing industry, How to Market Books explains best-practice ways to maximize marketing ROIs and deliver top-line growth. Written by Alison Baverstock, Senior Lecturer in Publishing Studies at Kingston University in the UK, the new edition includes: digital and online marketing; professional and STM publishing; leveraging international sales; and low-cost "guerrilla" marketing.

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The Public Domain Publishing Bible: How to Create Royalty Income for Life, 2nd Updated Edition Review

The Public Domain Publishing Bible: How to Create Royalty Income for Life, 2nd Updated Edition
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Andras M. Nagy is a self-proclaimed gambler. The enterprise described in his book The Public Domain Publishing Bible is not to be undertaken by the faint at heart.
Public domain titles contain initial publication dates before 1923. According to U.S. copyright law, anyone can republish these titles for profit. Nagy stresses that it is imperative to add original content to these works in terms of illustrations, footnotes, introductory material, covers, etc. Otherwise, you will be competing with numerous versions of these titles republished without modification. He states that sometimes Amazon.com will not even pick up your version if you merely republish the text as is.
The field is also littered with what Nagy calls "copyright bullies." These individuals claim that they own the copyright to a public domain title. Their claim is invalid, but they will attempt to intimidate you by suggesting legal action. In the very least, their aim is to get you to cease publishing the work. Nagy urges you to stand your ground and demand proof of ownership. Personally, I don't know if I would want to run into potential legal problems. Nagy recommends hiring the U.S. Copyright Office to investigate the copyright status of a title before publishing it. It is a financial drawback at $150 an hour.
To make money Nagy uses print-on-demand (POD). If he has the only in-print version of a public domain title, he uses Ingram's Lightning Source to take advantage of the wholesaler's extensive distribution network. If he's competing against other republished versions, Amazon's CreateSpace has lower set-up fees. He recommends using free software applications such as Scribus, Open Office and Gimp to cut start-up costs. Nagy also discusses book scanning for those not interested in typesetting. Optical character recognition (OPR) scans the entire physical book allowing text to be directly inputted into a word processing program. You can hire a book scanning service or invest in the equipment to create your own scans.
Nagy goes on to explain publicity tactics for promoting your public domain catalog. His main focus is on creating a web site that is search engine optimized (SEO). He explains off-the-page SEO techniques such as blogger reviews, directory submissions and article & press release distribution. On-the-page efforts entail an ALT tag for every image, keywords in page titles and anchor tags for inbound links.
At times, Nagy drifts away from his subject when he writes about creating a screenplay or the IndieBound movement. These sections would have been better off as appendices instead of breaking up the narrative.
Nagy's 10 basic rules for public domain publishing are:
1. Be selective in what you publish
2. Add creative modifications
3. Sell wholesale
4. Republishing titles as is use CreateSpace
5. Do your own set-up & design
6. Use reasonable freelancers for what you can't do
7. Take a long term view
8. Learn to work with Amazon & Lightning Source
9. Work with independent bookstores
10. Write what you know. Stick to fields you like.
Overall, this is a comprehensive guide on how to republish public domain titles with a realm of useful resources and pertinent web sites.

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"Even though conventional wisdom suggests otherwise, creative people can copy other people's work and it is legal. How is this possible? By using the vast pool of creative works that fall into a category called Public Domain. This book shows how the author has built a public domain publishing company on a shoestring, how he has used his company to publish his own writing and how he optimizes his relationships with other publishing entities like Create Space, Lightning Source and Amazon. This Second, Updated Edition contains know-how on eBook publishing for the Kindle, Nook and Apple's iPhone and iPad devices."

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Plug Your Book Online Book Marketing for Authors, Book Publicity through Social Networking Review

Plug Your Book Online Book Marketing for Authors, Book Publicity through Social Networking
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I was excited to get this book since I wanted new ways to "plug" my book. Currently I have an ebook and the subtitle of "Online Book Marketing for Authors" got me to take a look at Weber's book.
The copyright date is 2007 and since then a lot has changed. In fact he has a section on social marketing. It is all about MySpace. There is no mention of Facebook. To Steve's credit he has set up a site (blog) with updates and there he does have posts about Facebook and social marketing. This book, however needs an updated edition.
This isn't necessarily a bad book if you want to focus on marketing your book through Amazon, which is what most of the book is focused on. If that's your goal then this is a good book to get. The writing and layout of the book is good and makes it easy to read.
Bottom line is that the subtitle should be "Online Book Marketing Through Amazon and MySpace", and it is in need of a serious update/revision.

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Get massive exposure for your book, no special computer skillsneeded -- trade published or self published, fiction or nonfiction.
Discover why authors fail with paid advertising, pay-per-click,fee-based reviews, and "bestseller" campaigns.
Blog to connectwith readers, driving them to Amazon and bookstores.
Boost yourvisibility with Google, ignite word-of-mouth with social networks for viral marketing.
Capitalize on peercontent and "amateur" book reviews.
--------------------------------------------------Praise for PLUG YOUR BOOK! "I don't care if you're writing a computer book, a science fictionnovel or the next great self-help guide, you need to get your hands on a copy of Steve Weber's Plug Your Book! ... I highly recommend this one toevery author out there."-- Joe Wikert, executive publisher, John Wiley & Sons Inc., professional/trade division"An amazingly rich collection of cutting-edge promotional tactics andstrategies. Makes most other books about online publicity look sickly."-- Aaron Shepard, author: Aiming at Amazon"In-depth information about using Amazon as a marketing platform."-- Christine McNeil Montano, Amazon Top Reviewer"...I have launched online campaigns for more than 1,000 books. I'veworked with most of America's largest book publishers, helping many ofthem build online marketing departments. The book you're holding now isthe new training manual."-- Steve O'Keefe, author: Publicity on the Internet"Practical, pragmatic, low-cost ideas for promoting the heck out of your own book, whether it's fiction, nonfiction, technical, business oranything else."-- Dave Taylor, author: The Complete Idiot's Guide to Growing Your Business with Google"The first comprehensive guide to Internet book publicity."-- Morris Rosenthal, publisher, Foner Books"A wealth of ideas for making your book stand out, including many techniques for Internet buzz you won't find elsewhere."-- Jane Corn, Amazon Top Reviewer------------------------------CONTENTS:Taking control of your book salesOne big caveatHow to use this bookStaying currentElectric word of mouthRiding the big riverAmazon's 'long tail'Getting recommendedPersonalized bookstoresAmazon Bestseller CampaignsMaking the listHow Bestseller Campaigns work... and this is success?Haywired recommendationsIs it worth it?Amateur book reviewsCredibility through peersGetting more Amazon reviewsAmazon Top ReviewersContacting Top ReviewersEtiquette in approaching reviewersFinding more Amazon reviewersMore ways to get reviewsBuilding your author Web siteGetting involvedYour domainBuilding blocks of your siteA survey of author Web sitesYour online press kitMultimedia for booksAdvanced Amazon toolsBuy X, Get YWeaknesses of BXGYFree paired placementSingle New Product e-mailsAmazon ConnectListmaniaGoogle, Amazon, digital contentGoogle Book SearchAccidental book discoveryInstant Online AccessAd-Supported AccessGoogle Print on DemandPay-per-click advertisingGoogle AdWordsYahoo Search MarketingPower toolsAmazon Sales RankTitleZAffiliate partnershipsAnalyzing your trafficLinking strategySearch engine optimizationKeyword densityLength of your leasePublishers PortalPrivacy policiesWeb site cardinal sinsSelling on Amazon, beyondPrint on demandAmazon AdvantageAmazon MarketplaceCatalog accuracyHandling sales on your siteGoogle CheckoutOther major online retailersBarnes & NobleBookSenseEthics of online marketingShill reviewsSpam

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Starting & Running a Successful Newsletter or Magazine Review

Starting and Running a Successful Newsletter or Magazine
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This book is a good general overview, but it misses some important stuff that someone who is generally unfamiliar with the publishing business will need to know before attempting to start a magazine.
I found the book lacking in the basic details I needed to know, such as where to find distributors, how to get a UPC code, how to recruit new writers, etc. For a basic overview and particularly for the marketing side of owning a magazine (which is very important), I'd recommend this book. For the nuts-and-bolts stuff I'd recommend the e-book, "How Not to Start a Magazine," published by Palfrey Media ...

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Expert insight from the co-founder of PC and Macworld magazines!Starting & Running a Successful Newsletter or Magazine gives you the practical know-how you need to put together a profitable publication. Whether you're creating simple newsletters, or publishing a sophisticated magazine and website, it provides all the information necessary to start and run your business.Starting & Running a Successful Newsletter or Magazine covers the ins-and-outs of:
raising start-up money
attracting the best help
choosing the right marketing strategies
creating a solid subscription base
building loyalty among readers and advertisers
competing effectively against even the biggest adversariesWhat's new? The 5th edition explores the latest trends in Web publishing -- including blogging -- and how to integrate online and print strategies into a unified front. It also provides tips on selling ads on your website and other ways to make money online. (20090101)

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