Writing for Multimedia and the Web, Third Edition: A Practical Guide to Content Development for Interactive Media Review
Posted by
Pearlene McKinley
on 11/03/2012
/
Labels:
copywriting,
elearning,
technical writing,
writing web content
Average Reviews:
(More customer reviews)Timothy Garrand speaks with authority about the many challenges of designing and writing interactive media for the web and other multimedia programs. Writing for Multimedia and the Web serves as a practical guide for writers in the throes of this demanding work. Good writing skills are not enough, as Garrand both shows and tells. His book is packed with writing tips, case studies, and examples of the formats and genres a multimedia writer might tackle, including:
*Storyboards, flowcharts, and other design documents that can be effective to help clients, marketing, and production teams understand a project
*Instructional, video, game and story scripts
*Web sites and kiosks for corporations, marketing, e-learning and museums
*Blogs, podcasts, portals and more...
The best part of Garrand's book is that he follows his own advice, with clear titles and subtitles, lots of indexing, chunked information, and clear-cut paths for quickly finding topics. It's amazing how easily you can scan through the nearly 500 pages of text and the jam-packed CD to get to what you need to know. Additional resources are available for those brave enough to attempt teaching this topic.
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