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(More customer reviews)Street's "Network Marketing" picks up speed after a slow start and becomes the quintessential guide to one-on-one sales in the modern marketplace. A significant portion of "Network Marketing" focuses on distinguishing network marketing from pyramid schemes, franchising and other sales methods. Street's focus on successful companies like Amway and Mary Kay contrasts with the illegalities of pyramid schemes and the costs of business franchising. Street's explanation of direct sales history is a welcome primer since newcomers to direct sales and network marketing are the target market for this book.
Street's greatest virtue in "Network Marketing" is his patient explanation of sales basics like building a home office. The average reader will be brought to speed on Voice over Internet Protocol (VoIP) phone, pay-per-click advertising and developing effective websites. While other books offer this information without context, "Network Marketing" offers plenty of examples to show the evolution of network marketing in the Internet Age. If case studies on DirectTrack, Commission Junction and Amway were left on the editor's table, "Network Marketing" could not have achieved its potential.
Click Here to see more reviews about: The Secrets to Succeeding in Network Marketing Offline and Online: How To Achieve Financial Success Selling Network Marketing Products And Services
If you've been looking for a home-based business, you have undoubtedly come upon business opportunities that are referred to as Network Marketing programs. Also known as Multi-Level Marketing or MLM, Network Marketing is just a way for businesses to distribute their products. Rather than using the usual distribution method that moves from manufacturer to a wholesaler or distributor to retailer and finally to the consumer, Network Marketing companies use independent contractor sales people to sell the products directly.If you are looking to be financially independent, own your own business, have more spare time, work from the comfort of your home, then MLM may be for you to be successful. In the past MLM required a lot of face-to-face meetings and sales presentations which are difficult to produce. The Internet, combined with Network Marketing, has created countless opportunities for individuals to develop their own business, working from home. The real ways to make a great deal of money in MLM is by recruiting a team of other independent marketers below you, and thus earn a percentage of their combined sales. This new groundbreaking book will show you how to build a successful business with MLM by harvesting the power of the Internet.In this easy-to-read and comprehensive new book, you will learn what MLM is, how to get people talking about your product or service, how to get your customers to be your sales force, recruiting, goal setting and managing time, getting customers to come to you, getting your MLM message out quickly, creating awareness, working with bloggers and online activists, marketing, dealing with negative customer experience, automating MLM writing online press releases, creating a blog, creating a customer references and referral programs, starting a fan club/loyalist community, and setting up discussion forums and boards. You will learn to use affiliate marketing, flogs, viral marketing, evangelism, buzz marketing, online MLM methods, reputation management.In addition, we went the extra mile and spent an unprecedented amount of time researching, interviewing, e-mailing, and communicating with hundreds of today s most successful MLM marketers. Aside from learning the basics you will be privy to their secrets and proven successful ideas.Instruction is great, but advice from experts is even better, and the experts chronicled in this book are earning millions. If you are interested in learning essentially everything there is to know about MLM in addition to hundreds of hints, tricks, and secrets on how to put MLM marketing techniques in place and start earning enormous profits, then this book is for you.
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