Professional Web Design: Techniques and Templates Review

Professional Web Design: Techniques and Templates
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In the classroom, when I teach web design, unless the courseware comes with templates the students spend the time creating pages from scratch. While this is worthwhile for novices, there are times when you need templates for some web projects.

In this book the authors has given you over 200 HTML templates, which are on the cd-rom, to work with. By following along with the book you'll end up creating over 50 pages. You find yourself working with frames, forms, tables, graphics and CSS.

The book should have had the design outputs in color to allow you to be able to see what the outcome would like. I did like the 3 case studies included, which take you from a basic web page to a very advanced design layout.

The cd-rom included trial version of Photoshop, FireWorks, Flash and HomeSite all of which have newer versions out and should be updated for the next edition. I found the JavaScript Cook to be a very handy and useful tool for creating scripts without an in depth knowledge of the coding techniques.

The other handy utility included in the HTML/CSS Developer's resource guide, which makes the creation of CSS easier. With all the helpful tool and tricks the book is certainly a welcome addition to my HTML/Web Design library. Overall a very good value for the money.

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This is the must-have book for designers who want to expand their skills and improve the quality of their designs. Learning CSS technology and continually improving one's design and developer skills is essential for every Web designer in today's marketplace. The goal of Professional Web Design: Techniques and Templates is to educate beginning-to-intermediate Web designers on the various issues involved with Web design through general discussion, case studies, and specific tips and techniques. Using easy-to-understand language and concepts, the book teaches designers and developers how to create professional-quality CSS-based designs. Search Engine Optimization (SEO) is explored, giving the reader a strong, basic understanding of how to get sites to rank better in search engines. Conversion Rate Optimization (CRO) also is explained, helping the designer create a more efficient site for the users who are already visiting. You'll get the benefit of the author's experience. With more than 15 years of experience as a Web designer for Fortune 500 companies, non-profits, and small businesses alike, Eccher has learned numerous tips and techniques of the trade and discloses them here, saving you time and aggravation by alerting you to potential pitfalls.

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