Conversion Optimization: The Art and Science of Converting Prospects to Customers Review

Average Reviews:(More customer reviews)This book has a lot of good info about increasing your site's conversion rate. It is geared more toward ecommerce sites, although there are also some broader implications to other types of sites as well. It has a good mix of teaching the concepts behind conversion optimization as well as specific examples...

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Internet Searches for Vetting, Investigations, and Open-Source Intelligence Review

Average Reviews:(More customer reviews)I have been a private investigator for more than 25 years. When I started in this business computers were scarce and the Internet had not yet been commercialized. Everything was done with a pencil and telephone. I have a lot of experience so it is hard for me to find books that are useful. I buy books...

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HTML5: Up and Running Review

Average Reviews:(More customer reviews)I must say: I enjoyed going through this book. It is written in an opinionated and slightly irreverent style, so I found it a mildly amusing read. That being said: why do people buy a book on HTML5? Some would like to have a good in-depth reference on the ins and outs of the new language. Well now -...

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New Perspectives on the Internet: Introductory (New Perspectives (Course Technology Paperback)) Review

Average Reviews:(More customer reviews)Used this for a coursetypical textbook, not a lot going for it, don't buy it unless you have to.Click Here to see more reviews about: New Perspectives on the Internet: Introductory (New Perspectives (Course Technology Paperback))NEW PERSPECTIVES ON THE INTERNET has been updated to cover the newest software...

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The Deciding Factor: The Power of Analytics to Make Every Decision a Winner Review

Average Reviews:(More customer reviews)This is a great book if you have a need to sell executive leadership on the usefulness of extracting additional value out of organizational data. I bought this book with great anticipation as I have been on the search for books that describe how to leverage data analytics within business...I kept waiting...

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Google AdWords Insider: Insider Strategies You Must Master to Instantly Expose Your Business to 200 Million Google Users Review

Average Reviews:(More customer reviews)I work hard, as I am sure you do too in today's tough economy. So sometimes to relax before bed I turn on late night TV. It slices, it dices, and it's all yours for just twelve easy payments... You know the drill...As an teacher of AdWords Pay-per-click classes in both San Francisco and Online, I try...

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e-Discovery For Dummies Review

Average Reviews:(More customer reviews)Dr. Linda Volonino and Ian Redpath, Esq. have compiled a comprehensive text on e-Discovery which allows an eDiscovery novice to get up to speed quickly and which serves as a reference text for Advanced eDiscovery professionals.Click Here to see more reviews about: e-Discovery For DummiesDiscover the...

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The KML Handbook: Geographic Visualization for the Web Review

Average Reviews:(More customer reviews)Just received my copy today and spent the afternoon pouring through it. In summary it is an excellent summary of KML and will appeal to both novice and professionals. This is a step by step guide to writing and using KML programming language to produce enhanced graphics as overlays onto web based mapping...

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A Quick Start Guide to Online Selling: How to Sell Your Product on e-bay, Amazon, i-tunes and Other Online Market Places (New Tools for Business) Review

Average Reviews:(More customer reviews)The book was written in 2010. It includes very basic information on eBay, it seemed to be written much more for the UK market even though there was a US distribution. After reading the book I wanted more information than what was given. I did like the fact that the author gave different case studies...

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Content Rules: How to Create Killer Blogs, Podcasts, Videos, Ebooks, Webinars (and More) That Engage Customers and Ignite Your Business (New Rules Social Media Series) Review

Average Reviews:(More customer reviews)I should preface this review by saying I have been podcasting and creating content for the web for over five years now, and that I regularly help clients do the same. This said, I was expecting Content Rules to be a good book on the subject, but perhaps one of those that did not speak to me, because...

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Customer-Driven Operations Management: Aligning Business Processes and Quality Tools to Create Operational Effectiveness in Your Company Review

Average Reviews:(More customer reviews)This is a great framework and overview of the key components for implementing operational excellence, particulalrly in servce and knowledge worker sectors... whets your appetite for more detail with some gresat references.I plan to use it as a core introductory text to our "Journey to Operational Excellence"...

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The Complete Idiot's Guide to Starting a Web-Based Business Review

Average Reviews:(More customer reviews)I am a web designer who has done work for Fortune 1000, non-profs, and govt, but I have little experience with small e-commerce sites, so I thought this book might be helpful. This book is written at a *very* basic level, a small step up from explaining what a website or search engine is. Much of it...

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Customer Service: New Rules for a Social Media World (Que Biz-Tech) Review

Average Reviews:(More customer reviews)Most people, despite playing in social media, have very little understanding of just how powerful this tool can be for an individual or business to market themselves.What I like about Shankman is that he takes the current "cool" tools (social media and technology) and shows how they can be used to enhance...

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The Lean Desktop and Networking Pocket Guide XL - Tools for the Front-Line Worker in Eliminating Waste when using Software Applications Review

Average Reviews:(More customer reviews)The Lean Desktop and Networking Pocket Guide XL applies Lean in today's environment of software applications and much-needed business critical information being readily available. This book is nearly 300 pages and is full of practical applications on how to use the Lean tools of takt time, pitch, leveling,...

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Get Rich Click: The Ultimate Guide to Making Money on the Internet Review

Average Reviews:(More customer reviews)I received an special offer for this book via Clickbank. Book was "free" as long as I'd pay postage. A very good deal, I though. This is a good book. Not great, but worth checking out. I give credit to the author for covering so many aspects of online business in one book. The problem is, there isn't...

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The Web Startup Success Guide (Books for Professionals by Professionals) Review

Average Reviews:(More customer reviews)This should be a couple of blog entries in a B+ blog, not a $20 book. The book is not only badly written, it does not hardly any useful content either. Everything said here should be obvious to any person who has lived for any time near any web business. The author has unnecessarily made the book fat...

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Creating Web Pages For Dummies Review

Average Reviews:(More customer reviews)If you have no experience with web publishing or you have only created a web page with those wizards that don't use HTML this is definitely the book for you. It was a very easy read for me. I read this book in only 2 days. If you know anything about HTML I wouldn't really recommend this book because...

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