Average Reviews:
(More customer reviews)So much of what you read today concerning any business advice comes from the other end of the horse. But Barney's book is a must-read simply because he was in the art business for nearly 20 years! He knows about art--from how to make it to how to sell it. If you're an artist looking to represent himself or herself, this book's wisdom is invaluable. It's been my experience, having also been in the art business for 13 years, that most artists don't know how to market themselves or sell their stuff. A lot of the art you see isn't necessarily the best of what's out there, it's just better marketed than some of the other stuff.
Take advantage of the experience Barney brings to the table. Years with DECOR magazine, the Bible of the art trade, and with the DECOR Expo trade shows. He's seen the good, the bad and the ugly...and he's seen how to market it. Even if you, the artist, isn't necessarily planning to market yourself, get this book, read it and then pass it along to the person or persons who will be marketing your stuff.
The bottom line is that the print market is the most lucrative part of the art market, unless you're a Monet or a Van Gogh, and who is? But it's also the part of the market where you can easily lose whatever money you throw into it...unless you know how it works and how to work it. Barney's book, "How to Profit from the Art Print Market," does exactly that. HIGHLY recommended!
Click Here to see more reviews about: How to Profit from the Art Print Market 2nd Edition: Creating Cash Flow from Original Art
Visual artists will discover new art career opportunities here. The 2nd edition of How to Profit from the Art Print Market has been completely rewritten. It includes four additional chapters with new content and innovative ways to sell fine art reproductions and digital fine art giclee prints. Its content is geared to generate print sales for artists and fine art photographers.Readers will find:
Rock solid guidance designed to help visual artists and fine art photographers succeed in today's changing market conditions.
Ways to effectively coordinate publicity, social media and email marketing to ratchet up sales, including how to sell art online.
A huge list of nearly 500 business and marketing resources for visual artists.
Practical solutions designed to help artists generate regular repeat sales of fine art reproductions in any economy.
Straightforward suggestions on how to control the distribution of artist's work.
This new edition is full of invaluable insights, examples and resources to help throw light on the mysterious world of art print marketing. Barney Davey uses the experiences and perspective from decades of advising and observing leading art publishers and print artists to guide artists towards making informed decisions.Seven Reasons Artists Should Buy This Book!
Diversify their income and price points with fine art print giclees.
Get new ideas to sell art online, through galleries, alternative spaces and other sources.
Coordinate their marketing using social media, ecommerce, websites, email and publicity to create their own loyal customer base.
Employ best practices when working with print and poster publishers.
Locate and work with giclee printers and giclee printing services.
Utilize the Resources section with nearly 500 listings of art marketing companies, products and services available to further your career.
Get the lowdown on penetrating the licensing, healthcare fine art and hospitality design markets, and much more.
Any visual artist with the desire to enjoy commercial success from the print market will find this informative inspiring book a useful tool in helping them achieve their goals.
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