Average Reviews:
(More customer reviews)This invaluable review of the Processes & Business Benefits of User Interface/User Experience Design, provides so much unique and hard won insight into the process of developing superior user interfaces, the goals of users and the business, and in quantifying the benefits of UX design that I can only award it an outstanding Five Star review. One observation, that full engagement with the true goals of users is the end purpose of UI Design, is in itself worth the cost of this excellent book. But in spite of my viewing this book as revolutionary and offering outstanding and unique insights into what User Experience is, how to achieve it and what its benefits are, I do have one major criticism of this otherwise excellent book, its narrative approach and careful explication of its arguments on what the team at "Effective UI" lead to step by step discovery of these insights; there doesn't appear to be a top-down structure allowing for easy browsing of the book; it must be studied at length. Also, an experienced student of Interaction Design and User Experience cannot easily find what the new insights of this book are at a single glance, or find its prescription for a particular step of the design process.
This is an excellent and insightful book on UI Design and User Experience based on the consulting experience of a leading firm in this industry. But the book narrating their experience must be studied, it is difficult to browse.
--Ira Laefsky
MSE, MBA IT & HCI Researcher
Click Here to see more reviews about: Effective UI: The Art of Building Great User Experience in Software
People expect effortless, engaging interaction with desktop and web applications, but producing software that generates enjoyable user experiences is much harder than many companies anticipate. With Effective UI, you'll learn proven user-experience strategies that will satisfy your clients and customers, drive business value, and increase brand strength.
This book shows you how to capture the collaborative and cooperative spirit among designers, engineers, and management required for building engaging software. You'll also learn valuable methods for maintaining focus throughout the process -- whether you're a product manager who needs a clear roadmap, a developer or designer looking for guidance and advocacy, or a businessperson who wants to understand and manage user-experience software initiatives.
Learn how to build software that will:
Generate engaging and interactive experiences between consumers and businesses, or between businesspeople and their information systems
Account for how people work with, think about, and consume information
Establish a richer means of collaboration and communication
Reduce frustration by streamlining complex tasks and creating processes that are more intuitive
Distinguish products, services, and brands to create a competitive advantage
Create scalable systems that adapt to changing user needs and behaviors
