10 Steps to Successful Social Networking for Business (ASTD 10 Steps Series) Review
Posted by
Pearlene McKinley
on 12/12/2012
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Labels:
blog,
delicious,
digital marketing,
facebook,
internet marketing,
linkedin,
myspace,
ning,
social networking,
twitter
Average Reviews:
(More customer reviews)Unlike numerous other books in social media or Internet Marketing in general, this book is well-organized and easy to follow for the marketer/businessman on the go. Aside from its structure, it presents different templates that can be used in actually planning or executing social networking/social media strategies.
Actually...the ideas, structure and templates can be tailored to so that it can be used beyond social networking.
The text itself is insightful, well-researched, practical and straight-forward.
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Social networking as a business tool is evolving, and questions still remain about how to use it effectively and securely. 10 Steps to Successful Social Networking answers those questions, covering technology, sales and brand value, how to connect social networking to key business drivers, launch plan development, success-building, how to connect your business to the world and grow market share, and how to adapt the system to business needs.
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