Showing posts with label media studies. Show all posts
Showing posts with label media studies. Show all posts

The Myth of Digital Democracy Review

The Myth of Digital Democracy
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I read in threes and fours, this book is part of the set that includes SMS Uprising: Mobile Activism in Africa and Wiki Government: How Technology Can Make Government Better, Democracy Stronger, and Citizens More Powerful.
This book educated me. It challenged and soundly negated some of my assumptions, but it also reinforced my view that the Internet at this time is a communications network, not a knowledge network or an action network.
Here is the last paragraph:
"Yet where the Internet has failed to live up to its billing has to do with the most direct kind of political voice. If we consider the ability of ordinary citizens to write things that other people will see, the Internet has fallen far short of the claims that continue to be made about it. It may be easy to speak in cyberspace, but it remains difficult to be heard."
Totally awesome. This is an impressive piece of work. At Phi Beta Iota I am posting four web diagrams showing top news and political sites and a couple of other things (I no longer post images to Amazon after they removed 354 images as a lazy way of censoring twelve copies of Obama-Bush sharing the same face--I no longer trust Amazon with my work, hence Phi Beta Iota--and a lesson about Internet abuse).
Behind this elegant book is a great deal of hard work with lots of math, lots of elbow grease, and lots of time spent making sense of massive amounts of data. I am totally impressed.
High points for me, having earlier raved about Joe Trippi's The Revolution Will Not Be Televised: Democracy, the Internet, and the Overthrow of Everything as well as Cass Sunstein's Republic.com:
01) Digital divide is not the only divide--Internet is a winner take all environment
02) Liberals predominate online
03) Googlearchy has replaced meritocracy...top ten sites rule, everyone else go fish
04) Pornography and webmail are the two big dogs on the Internet, followed by search engines and a very small news set. In comparison to webmail, news is less than 20%, and in comparison to news, politics is perhaps 1% at best (of news--a tiny tiny fraction of it all).
05) The author does not really get into the deep web, the reality that there are over 75 search engines and Goolge is losing marketshare, or the fact that China and India and Brazil are creeping up and will one day soon hit a vertical rise in their web presence, especially now that kanji and other webname character sets are accepted.
06) The heart of the book, but not the bulk of the book, is about the "missing middle" and the very real fact that ordinary citizens are neither seen nor heard within the Internet overall and within the political chambers of the Internet particularly.
My review does not do this book justice. It is profoundly deeper than my summary above.
The book does reinforce my view that we must get all research and all budgets online, and that we must create the World Brain Institute and the Global Game, mandate true cost information online, and start using citizen buying power to move capitalism in a more moral sustainable useful direction (see my review just posted of Come Home America: The Rise and Fall (and Redeeming Promise) of Our Country and my many other reviews of books on capitalism, one more of which I will mention here, The Genius of the Beast: A Radical Re-Vision of Capitalism.
Four more links within my Amazon "allowance":
Everything Is Miscellaneous: The Power of the New Digital Disorder
Reflections on Evolutionary Activism: Essays, poems and prayers from an emerging field of sacred social change
Don't Bother Me Mom--I'm Learning!
Collective Intelligence: Creating a Prosperous World at Peace


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Mass Communication: Living in a Media World Review

Mass Communication: Living in a Media World
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If you want to know all there is to know about how we are living in a media world, this is the book for you. Are you aware of all the ways radio, TV, newspapers, magazines and movies impact our lives - every single day! Written in a clear style, with pictures to help in understanding, this is a book that will open your eyes.

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Mass Communication delivers an engaging and compact introduction to the field of mass comm without the glitz that does little to improve students' ability to be smarter consumers of media or think critically about the media's role in today's society. Ralph E. Hanson combines solid content, incisive analysis, fun and conversational writing in a highly readable and informative text that will save your students as much as $50.

Employing an effective media literacy perspective, Hanson shows students that media are not something to be feared or demonized, but rather are an essential part of our lives that should be thoughtfully consumed. Updated to reflect changes in the media landscape, Mass Communication offers expanded discussion of:

• the role of social media in breaking domestic and international news stories; • video games as a form of interactive media; • the newspaper industry's continuing financial woes; • further consolidation of the media industry with the NBC/Comcast merger and the News Corporation's purchase of the Wall Street Journal; • public relations as a way of creating, developing, and nurturing relationships between an organization and its key publics; and • integrated marketing communication in the advertising chapter.

UNIQUE FEATURES HELP REINFORCE THE BOOK'S APPROACH: • Chapter-opening vignettes feature media professionals from Jon Stewart and Annie Leibovitz to Steve Jobs and Twitter founders Evan Williams, Jack Dorsey, and Biz Stone. • Timelines place important media events in a broader historical context. • Test Your Media Literacy boxes showcase current research, interviews, or noteworthy events with questions that model critical thinking, helping to cultivate critical media consumption. • A marginal glossary helps reinforce learning of key concepts as students read.

THE SEVEN TRUTHS "THEY" DON'T WANT YOU TO KNOW ABOUT THE MEDIA: 1. The media are essential components of our lives. 2. There are no mainstream media (MSM). 3. Everything from the margin moves to the center. 4. Nothing's new—everything that happened in the past will happen again. 5. New media are always scary. 6. Activism and analysis are not the same thing. 7. There is no "they."


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Latino/as in the Media (MM - Media and Minorities) Review

Latino/as in the Media (MM - Media and Minorities)
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The paperback is long overdue---now my students can buy *one* volume to introduce them to this rich field.
Mil gracias to AV and her publisher.
America Rodriguez, Ph.D.P[[ASIN:0745640087 Latino/as in the Media]Professor of Radio-TV-Film & Journalism
A0800
University of Texas
Austin, Texas 78712
512-471-6645

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The U.S. mainstream media have a love and hate relationship with Latina/os. On the one hand the media treat as hot property such stars as Jennifer Lopez, Eva Longoria and America Ferrera; on the other they contribute to the role of Latina/os as eternal foreigners, having continually to assert their belonging and citizenship. Latina/os and the Media brings together the scholarship of communication studies scholars working on issues of Latinidad and presents it in a coherent, vibrant and accessible form to shed light on the complex relationship between Latina/os and the media.
Latina/os and the Media includes the coverage of the following: the participation of Latina/os in media production; the forms in which Latina/os are represented in media; the ways that Latina/os interpret media and that other audiences interpret Latina/os in the media; and the social scientific effects of the forms in which Latina/os are represented on Latina/os in particular and culture at large. The book draws on a rich set of examples to illustrate its conclusions. It will be the first port of call for anyone wanting to know about the relationship between Latina/os and the media, including for those students taking classes on minorities and the media, or issues around race and diversity.

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Truths and Myths of Cyber-bullying (New Literacies and Digital Epistemologies) Review

Truths and Myths of Cyber-bullying (New Literacies and Digital Epistemologies)
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This book is a wonderful continuation of / and complement to Bullying Beyond the Schoolyard by Hinduja and Patchin(2009). It is especially strong on programs aimed at prevention and education regarding use of the internet by youth. It emphasizes education, not criminalization. In that regard it is quite positive. The review of recent court decisions, including Supreme Court rulings, is an encouraging aspect for school districts. It is a must-read for anyone dealing with youth and the internet.

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Truths and Myths of Cyber-bullying features the work of internationally reputed researchers and program directors concerned with issues of cyber-bullying and internet safety. The book contains three sections, organizing the content for easy reference and classroom use. The first section introduces readers to the various ways in which researchers conceptualize cyber-bullying; the second provides a comprehensive review of legal considerations and communication rights; and the final section reviews a sampling of intervention programs designed to help build safer communities. Each chapter contributes to dispelling common myths about technology and develops an appreciation of the potential roles and responsibilities of a wide spectrum of stakeholders.

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All the News That's Fit to Sell: How the Market Transforms Information into News Review

All the News That's Fit to Sell: How the Market Transforms Information into News
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Having last studied economics as an undergraduate many years ago, I was partially prepared to understand the perspective from which Prof. Hamilton analyzes news, its content, and the market forces dictating that content and its distribution in "All the News That's Fit to Sell". As a citizen concerned with the body politic and its seeming habit of voting against its own long-term economic interests, I was more than curious to understand how, in an age when access to information is almost limitless, people continue to subscribe to political falsehoods and half-truths propagated by our elected officials.
Hamilton throws us into the deep end of economic theory right away by observing that "news is a commodity... a product shaped by forces of supply and demand," and thus amenable to market theory to "predict the content of news and evaluate its impact on society." In this way, he wants to show "how consumers' desires drive news coverage and how this conflicts with ideals of what the news ought to be."
First, Hamilton places news within the larger category of information goods--goods characterized by being public and experience goods, by product dimension differentiation, and by high fixed costs/low variable costs. These characteristics help explain how market forces determine what becomes news. At the consumer end, Hamilton borrows from Anthony Downs to identify four information demands, i.e. reasons people desire information: consumption, production, entertainment, and voting. For the first three demands, consumption of the news realizes its benefit. For voting, however, the economic cost of investing the time and effort to inform oneself on each of the candidates and their positions does not justify the probability that that individual's vote will change the final election outcome, leading to Downs's conclusion "that voters do not demand information on policy details and choose to remain 'rationally ignorant'."
Although recent percentage voter turnout and the public's relative lack of political awareness seemingly bears out Downs's dismal analysis, enough Americans demand political information such that the market provides outlets for "hard news". In Hamilton's formulation, "hard news" contains high levels of public affairs information while "soft news" contains very little or none.
This sets up the main thrust of the book: how we can use economics to model media content and predict market failures, i.e. those types of news coverage likely to be underproduced, and what are the ultimate costs of these failures. This assumes, of course, that one can place a standard of value on outcomes of news coverage and consumption. This element of subjectivity "means that economics yields partial, not final, answers in questions about news coverage." But, "If one is willing to make assumptions about media effects and stipulate particular ends for media policy,... then economics can provide more help in the design of policies chosen to achieve a given set of outcomes." In so many words, Hamilton seems to be using economics to find ways to increase both the production and consumption of unbiased hard news. After exhaustive analyses of news demographics and content, their effects on voting outcomes, and of how market forces, along with deregulation and centralization, have slowly turned hard news into empty partisan posturing and entertainment fluff, Hamilton offers some solutions, including lower the cost of access to information, change the conditions under which broadcasters receive broadcasting licenses, subsidize information markets, devote public resources towards providing information, create norms that reward hard news reporting, and stimulate demand for information through education and advertising.
"All the News That's Fit to Sell" offers the hopeful message that greater access to unbiased information will lead to better political outcomes. With the increasing political participation of religious dogmatists and other rigid ideologues who have already found their versions of the truth, the need for greater public participation and interest in public policy has never been greater, and Hamilton's book provides a framework for understanding and realizing that goal.

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That market forces drive the news is not news. Whether a story appears in print, on television, or on the Internet depends on who is interested, its value to advertisers, the costs of assembling the details, and competitors' products. But in All the News That's Fit to Sell, economist James Hamilton shows just how this happens. Furthermore, many complaints about journalism--media bias, soft news, and pundits as celebrities--arise from the impact of this economic logic on news judgments.

This is the first book to develop an economic theory of news, analyze evidence across a wide range of media markets on how incentives affect news content, and offer policy conclusions. Media bias, for instance, was long a staple of the news. Hamilton's analysis of newspapers from 1870 to 1900 reveals how nonpartisan reporting became the norm. A hundred years later, some partisan elements reemerged as, for example, evening news broadcasts tried to retain young female viewers with stories aimed at their (Democratic) political interests. Examination of story selection on the network evening news programs from 1969 to 1998 shows how cable competition, deregulation, and ownership changes encouraged a shift from hard news about politics toward more soft news about entertainers.

Hamilton concludes by calling for lower costs of access to government information, a greater role for nonprofits in funding journalism, the development of norms that stress hard news reporting, and the defining of digital and Internet property rights to encourage the flow of news. Ultimately, this book shows that by more fully understanding the economics behind the news, we will be better positioned to ensure that the news serves the public good.


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Cross-Media Communications: an Introduction to the Art of Creating Integrated Media Experiences Review

Cross-Media Communications: an Introduction to the Art of Creating Integrated Media Experiences
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THE GOOD:
Content in the book is quite accessible and easily understandable by anyone new to the cross-media concept. It is an attractive combination: A list of renowed "contributors" and useful appendix contents.

The whole book in plain text is available online for free at the Carnegie Mellon Research Showcase.
THE BAD:
If you go for the Kindle version, you'll pay a small amount. Surprisingly, it is actually the same as the free version online from the Carnegie Mellon Research Showcase (plain text, no hyperlinks, no figures nor additional features available).
Printed version is different from the one at the "look inside" mode (the Taxonomy of Entertainment Technologies from the ETC figure -preface, page x- appears in color, while in the printed version everything in black and white). No proofreading work reflects in continuous typographical errors along the book.
Image quality in printed edition is very poor (like a printed gif image). Original figures were designed to be in color, so being in a black and white printed version, there is an extremely wide range of gray levels which are nearly impossible to distinguish as color codes. Pages 56 and 57 are left in blank without reason.
THE UGLY:
Author and ETC Press state that while there is a separate Cross-media DVD ROM available, it is not necessary to follow the exercises suggested along the book. Unfortunately, the truth is that the book is actually based on the DVD ROM contents. If this wasn't enough, every black and white figure in the printed version reads: "(full color version on the DVD ROM)", so the "optional" status of the DVD ROM is very questionable.
CONCLUSION:
In theory this book is a good starting point to understand the basics behind the cross-media communications concept. However, some of the contributors texts feel quite low in "substance" compared to their regular writings and interviews in other spaces. It has a bit of the "Aldrich Factor" in his book "Learning Online with Games, Simulations, and Virtual Worlds" where contents remain quite low to what the title and "authorities" recommendations at the front and back covers say it should be.

Ironically, in practice "Cross-Media communications: an introduction th the art of creating integrated media experiences" is an awful example of a cross-media implementation. Neither printed, nor Kindle or DVD ROM versions are designed to take profit of their real potential or even to make it useful.
LAST UPDATE (May 2011)
Browsing in Amazon recently, it seems that this titlte is being re-published by Thomson / Delmar Learning with an approx. retail price of USD $64.95. Expected publishing date was announced March 2011, but no information about the book release date is currently available (at least in Amazon). On "product details", it seems to have about a hundred more pages than the edition I have now (I'm not sure if this means more content).
If this new release means a quality updated (and revised) version of the edition I have now (which, for the suggested retail, it should be a "must"), great news for you all. As for me, It would mean an abuse in what seems has been the selling of a careless "draft version", in pieces (the "printed version" and the separated "DVD ROM"), before a decent publishing release.

Not a good experience.
Hope the author and the editor get this comments.


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This text is an introduction to the future of mass media and mass communications - cross-media communications. Cross-media is explained through the presentation and analysis of contemporary examples and project-based tutorials in cross-media development. The text introduces fundamental terms and concepts, and provides a solid overview of cross-media communications, one that builds from a general introduction to a specific examination of media and genres to a discussion of the concepts involved in designing and developing cross-media communications. There is also an accompanying DVD-ROM full of hands-on exercises that shows how cross-media can be applied. For the DVD-ROM: http://www.lulu.com/content/8179270

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Media/Society: Industries, Images, and Audiences Review

Media/Society: Industries, Images, and Audiences
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Media-disseminated messages flood our every waking second, affecting us in ways we often do not readily discern. Croteau and Hoynes take the reader on an exploration of these media forces in a sociological journey that walks then leaps from the birth of printed words for the masses to cyberspace for the individual. In the process, we learn a lot along the way. Not only about media, but, about ourselves. Unlike most college course texts in Media and Society (in sociology or journalism), "Media Society" is written in understandable English and is not ruefully Marxian in ideological slant. The work plays it straight down the middle. The authors' goal, to which they succeed, is to provide information that shows the complexity of social relationships in, around and through which information from all sources is sought and internalized by "receivers" then, through feedback, subtly affects the "senders" and subsequent messages as well.Surprisingly up-to-date in information, especially concerning the so-called New Media (a synthesis of current technologies, traditional entertainment programs-turned-political,and old news media).Croteau and Hoynes not only introduce the reader to the media mileau in society, they show how economics drive news coverage. At the same time they explain that media consolidations have not shrunk the markets as first feared, but have actually led--perhaps inadvertently--to an explosion of different, often smaller and more intimate media. The media pie, they attest, is growing bigger as the number of slices inexplicably increase.In later chapters, the authors do a commendable job acquainting the reader with communications theory, especially explaining how opinions are formed.My favorite chapter, given my predilections, are the chapters dealing with media and the political world (and the rest of the chapters in Part 4). The authors also enter the globalization fray by demonstrating not only how American pop culture is transforming traditional cultures (see Barber's McWorld v. Jihad for greater detail), but also how traditional cultures are influencing American pop culture in ways greater than we had intuited.Anyone interested in gaining a sense of how media is impacting his or her daily life and how we, as social beings, react to that impact, should certainly read this wonderful book.

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Media/Society: Industries, Images, and Audiences provides a framework to help students understand the relationship between media and society and helps students develop skills for critically evaluating both conventional wisdom and one's own assumptions about the social role of the media.

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Media Today: An Introduction to Mass Communication Review

Media Today: An Introduction to Mass Communication
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I teach a course in Mass Media and this is the text we use. Regarding the other review left here for the book.. it is really not meant to be casual or 'easy' reading -- it is meant to be an in depth exploration of (often) complicated issues.
Things I like about the text:
- important vocabulary is pulled out to the margins for easy identification
- the importance of media literacy and cultural implications are explored
- various types of media are addressed *as well as* important tangental issues like conglomerates, advertising, etc.
- modern examples that are easily recognizable to students are used
Things I'd like to see done differently:
- The questions at the end of each chapter/unit could be better. Many of them are purely reading comprehension.. which is fine.. but I'd also like to see questions that require more synthesis or depth of understanding.
- It would be great if there could be some sort cross-reference done within the text.
Overall, I give this book high marks for solid information well presented.

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Media Today puts mass communication students at the center of the profound changes in the twenty-first century media world - from digital convergence to media ownership - and gives them the skills to think critically about what these changes mean for the role of media in their lives. Comprehensive and engaging, Media Today features:an interactive companion website featuring a full range of instructor and student materials including study podcasts at www.routledge.com/textbooks/mediatodaya three-pronged media systems approach focused on media literacy, convergence, and emerging trends in today's media cultureup-to-date coverage of the latest political, economic, technological, and cultural issues affecting media industriesexciting new resources including an enclosed free DVD with media examples. Completely revised with updated examples, case studies, and media resources, the third edition of this innovative mass communication textbook is built upon a media systems approach that gives students an insider's perspective on how mass media industries operate. By making students more knowledgeable about the influences that guide media organizations, Media Today builds media literacy skills to make students sensitive to ways of seeing media content as a means of learning about culture. Joseph Turow emphasizes throughout the many ways in which media convergence has blurred distinctions between and among various media. Each chapter of Media Today will:guide students through the essential history of media industriesexamines the current forces shaping their creation, distribution and exhibitionexplores the impact of emerging trends in media and society from globalization to social networking to video games. Media Today is designed to be used independently, but can also be used with the supplemental textbook edited by Brooke Erin Duffy and Joseph Turow, Key Readings in Media Today.

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